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eMarketing Association
News
Industries
Travel
Financial Services
Automotive
Health
Real Estate
Ad-Mar-Tech
Search (PPC)
SEO
Content Marketing
Social Media
Email Marketing
Video – TV
Audio – Radio
The Strategic CMO
Featured
EVENTS
CAREER
MEMBERSHIP
Member Directory
About the eMA
Sponsors
eMA Advisors
Entrepreneurship
Ed Kerr, of Practis, on how automated role-playing technology improves customer-facing interactions
Kevin Lee
-
February 15, 2023
CSR - Social Impact
Carrie Hutchison, of Re:wild: partnerships integral for “rewilding” the ecosystem
Branding
Linda Bethea, of Danone, on marketing a purpose-driven brand with cross-team collaboration
Advertising
Kate Brady, of PepsiCo, on next-gen tools for building consumer connections
BtoB
Cory Treffiletti, of FIS, on data-driven B2B storytelling
LATEST ARTICLES
AI
ChatGPT vs Bard. Which One Won – Creative Challenge!
Kevin Lee
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March 26, 2023
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Social Media
Additional Thoughts on a Brand-Safe Twitter Ad Product
Kevin Lee
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March 25, 2023
0
Uncategorized
Possible MIA a must-attend with Musk joining the lineup
Kevin Lee
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March 24, 2023
0
Tech Commentary
Game theory on why the FDIC MUST raise their max to...
Kevin Lee
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March 22, 2023
0
eCommerce
Daniel Tejada, of Straight Up Growth, on effective advertising & marketing...
Kevin Lee
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March 16, 2023
0
Agencies
Ramon Peralta, of Peralta Design, on the intersection of AI, creativity,...
Kevin Lee
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March 11, 2023
0
Cause Marketing
Amazon Smile Disbursement eMail, March 2023, Bonus Payment
Kevin Lee
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March 3, 2023
0
eCommerce
Jonathan Poma, of Loop, on how improving reverse logistics is a...
Kevin Lee
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March 1, 2023
0
Cause Marketing
$200 Million EBITDA Question? Is Amazon Lost Without Smile, or Happy?
Kevin Lee
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February 28, 2023
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Cause Marketing
A Chronology of Amazon Smile’s Growth and Impact – Cause Marketing...
Kevin Lee
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February 28, 2023
0
Content Marketing
Josiah Goff, of Tune, on the entrepreneur’s journey, podcasting, and community-based...
Kevin Lee
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February 25, 2023
0
CSR - Social Impact
Marques Ogden on teambuilding, podcasting, and the power of business testimonials
Kevin Lee
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February 21, 2023
0
Analytics
Adhithi Aji, of Adrich, on realtime consumption tracking for DTC brands
Kevin Lee
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February 20, 2023
0
Entrepreneurship
Ed Kerr, of Practis, on how automated role-playing technology improves customer-facing...
Kevin Lee
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February 15, 2023
0
AI
Michael Akkerman, of Beach Road Consulting, on the evolution of search...
Kevin Lee
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February 15, 2023
0
Ad-Mar-Tech
Abe Mezrich, of MediaWallah, on identity resolution, data privacy, and targeted...
Kevin Lee
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February 13, 2023
0
Entrepreneurship
Jeff Wald, of Bento Engine and Sonero.ai, on the future of...
Kevin Lee
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February 10, 2023
0
Branding
Bant Breen, of Qnary, on reputation management for business executives
Kevin Lee
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February 8, 2023
0
Ad-Mar-Tech
Jon Loomer, of Jon Loomer Digital, on Meta/Facebook advertising, AI, and...
Kevin Lee
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January 31, 2023
0
BtoB
Lauren Vaccarello, of Salesloft, on B2B selling strategies, sales/marketing KPI alignment,...
Kevin Lee
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January 30, 2023
0
AI
Omer Cohen, of Skeep, on AI-driven shopping experiences, zero-party data, and...
Kevin Lee
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January 28, 2023
0
Ad Commentary
Blooper Reel Please (True Classic Tees).
Kevin Lee
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January 28, 2023
0
BtoB
DeAnn Campbell, of AAG Consulting, on B2B sales & marketing alignment...
Kevin Lee
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January 25, 2023
0
CSR - Social Impact
Carrie Hutchison, of Re:wild: partnerships integral for “rewilding” the ecosystem
Kevin Lee
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January 23, 2023
0
Cause Marketing
Amazon to shut down SMILE leaving 1 million nonprofits seeking new...
Kevin Lee
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January 19, 2023
0
Apps - Mobile
Michael Egenthal, of Squabble, on streamlining small claims filing YES Sue-em!
Kevin Lee
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January 11, 2023
0
Uncategorized
Why I love being a Marketing Mad Scientist (podcast)
Kevin Lee
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January 4, 2023
0
Ad Commentary
Example of LinkedIn Lead-Gen ad – CEO Coaching International
Kevin Lee
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December 30, 2022
0
Ad-Mar-Tech
Sara Ajemian, of Rollworks, on the power of ABM marketing
Kevin Lee
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December 29, 2022
0
Affiliate
Declan Dunn, of Dunn Simply, on performance marketing, content, AI, influencers,...
Kevin Lee
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December 27, 2022
0
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