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Tuesday, March 19, 2024
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The Strategic CMO
The Strategic CMO
Marketing
Julie Roehm on customer experience, marketing innovation & business transformation
Kevin Lee
-
December 12, 2023
Branding
Linda Bethea, of Danone, on marketing a purpose-driven brand with cross-team collaboration
Agencies
Alan Osetek, of Intentwise, on optimizing for Amazon, Walmart, and other marketplaces
Agencies
Jen Spencer, of SmartBug Media, on “Intelligent Inbound Marketing”
Entrepreneurship
Mary Grothe, of House of Revenue, on how to scale a business
Ad-Mar-Tech
Ryan Riggin, of Inuvo, on content, creativity, influencers, and omnichannel marketing
Kevin Lee
-
October 29, 2022
0
Advertising
Cut through the noise in marketing KPIs, find the truth. Ujjwal Dhoot, CMO at DXL
Kevin Lee
-
February 10, 2021
0
The Strategic CMO
Eric Schurenberg – Perils of Short-Term Corporate Thinking
Kevin Lee
-
November 10, 2020
0
BtoB
Jeanniey Walden on Omni-Channel Marketing Mix and Shiny Objects
Kevin Lee
-
October 29, 2020
0
Ad-Mar-Tech
Strategic CMO: David Levin of Bob’s Discount Furniture
Steven Baldwin
-
October 4, 2019
0
The Strategic CMO
Learning from CMO Mistakes
Steven Baldwin
-
January 5, 2018
0
The Strategic CMO
Strategic CMO: Johan Grundin
Steven Baldwin
-
December 1, 2010
0
Search Marketing
Strategic CMO: Bruce Clay
Kevin Lee
-
November 29, 2010
0
The Strategic CMO
Strategic CMO: Ari N. Rothman
Kevin Lee
-
November 13, 2010
0
The Strategic CMO
Strategic CMO: Maria Kermath
Kevin Lee
-
November 8, 2010
0
Ad-Mar-Tech
Strategic CMO: Maria Mandel
Kevin Lee
-
October 10, 2010
0
The Strategic CMO
Strategic CMO: Kaijsa Kurstin
Kevin Lee
-
October 7, 2010
0
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