Sign in
Join
Podcasts
CLIPS
EVENTS COVERAGE
EVENTS
WEBINARS & PANELS
SOCIAL MIXERS
GET INVOLVED
B2B Conference Miami April 29 and 30
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Sign in
Welcome!
Log into your account
your username
your password
Forgot your password?
Create an account
Privacy Policy
Sign up
Welcome!
Register for an account
your email
your username
A password will be e-mailed to you.
Privacy Policy
Password recovery
Recover your password
your email
Search
Podcasts
CLIPS
EVENTS COVERAGE
EVENTS
WEBINARS & PANELS
SOCIAL MIXERS
GET INVOLVED
B2B Conference Miami April 29 and 30
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
Podcasts
CLIPS
EVENTS COVERAGE
EVENTS
WEBINARS & PANELS
SOCIAL MIXERS
GET INVOLVED
B2B Conference Miami April 29 and 30
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
Home
The Strategic CMO
The Strategic CMO
Recent Blogs
Marketing
Justin Gray on redefining Go-To-Market beyond acquisition
Kevin Lee
-
July 9, 2026
0
AI
Nicholas Renna, of Uncle Giuseppe’s Marketplace, on using AI, LLMs, and social to drive growth
Kevin Lee
-
July 9, 2026
0
Agencies
Avinash Kaushik, of Human Made Machine, on rethinking modern brand marketing with AI
Kevin Lee
-
May 21, 2026
0
AI
Alan Gonsenhauser, of Demand Revenue, on brand gravity, GEO, and the new B2B playbook
Kevin Lee
-
May 19, 2026
0
AI
Katherine Lehman on human-centered marketing in the age of AI
Kevin Lee
-
May 14, 2026
0
Marketing
Scott Brinker on the evolution of the martech landscape
Kevin Lee
-
May 5, 2026
0
The Strategic CMO
Tina Beaty, of SHRM, on how CMOs can lead in the new era of work, AI, and holistic marketing
Kevin Lee
-
April 21, 2026
0
The Strategic CMO
Olivier Lemaignen on servant leadership, true north, and smart segmentation
Kevin Lee
-
April 8, 2026
0
AI
Jordan Liebman, CMO and Growth Leader, on how CMOs can win in an AI-saturated world
Kevin Lee
-
April 1, 2026
0
The Strategic CMO
CMO Roundtable: Aligning marketing teams to drive go-to-market success
Kevin Lee
-
March 24, 2025
0
HR
Roundtable discussion: Aligning teams and retaining talent
Kevin Lee
-
November 6, 2024
0
B2B
Johanna Bauman, of PubMatic, on smart B2B marketing strategies
Kevin Lee
-
May 7, 2024
0
Entertainment
Kacy Cole, of Holland America Line, on marketing innovations for high-value cruise guests
Greg Licciardi
-
April 9, 2024
0
Marketing
Christine Magda on improving organizational efficiencies while maximizing marketing opportunities
Kevin Lee
-
April 3, 2024
0
Marketing
Julie Roehm on customer experience, marketing innovation & business transformation
Kevin Lee
-
December 12, 2023
0
Branding
Linda Bethea, of Danone, on marketing a purpose-driven brand with cross-team collaboration
Kevin Lee
-
December 21, 2022
0
Agencies
Alan Osetek, of Intentwise, on optimizing for Amazon, Walmart, and other marketplaces
Kevin Lee
-
November 14, 2022
0
Agencies
Jen Spencer, of SmartBug Media, on “Intelligent Inbound Marketing”
Kevin Lee
-
November 11, 2022
0
Entrepreneurship
Mary Grothe, of House of Revenue, on how to scale a business
Kevin Lee
-
November 10, 2022
0
Ad-Mar-Tech
Ryan Riggin, of Inuvo, on content, creativity, influencers, and omnichannel marketing
Kevin Lee
-
October 29, 2022
0
Advertising
Cut through the noise in marketing KPIs, find the truth. Ujjwal Dhoot, CMO at DXL
Kevin Lee
-
February 10, 2021
0
The Strategic CMO
Eric Schurenberg – Perils of Short-Term Corporate Thinking
Kevin Lee
-
November 10, 2020
0
B2B
Jeanniey Walden on Omni-Channel Marketing Mix and Shiny Objects
Kevin Lee
-
October 29, 2020
0
Ad-Mar-Tech
Strategic CMO: David Levin of Bob’s Discount Furniture
Steven Baldwin
-
October 4, 2019
0
The Strategic CMO
Learning from CMO Mistakes
Steven Baldwin
-
January 5, 2018
0
The Strategic CMO
Strategic CMO: Johan Grundin
Steven Baldwin
-
December 1, 2010
0
Search Marketing
Strategic CMO: Bruce Clay
Kevin Lee
-
November 29, 2010
0
The Strategic CMO
Strategic CMO: Ari N. Rothman
Kevin Lee
-
November 13, 2010
0
The Strategic CMO
Strategic CMO: Maria Kermath
Kevin Lee
-
November 8, 2010
0
Ad-Mar-Tech
Strategic CMO: Maria Mandel
Kevin Lee
-
October 10, 2010
0
1
2
3
Page 1 of 3
Most Read
Justin Gray on redefining Go-To-Market beyond acquisition
July 9, 2026
Nicholas Renna, of Uncle Giuseppe’s Marketplace, on using AI, LLMs, and social to drive growth
July 9, 2026
Andy Freed, of Virtual Inc., on leading like the Boss in the age of AI
July 9, 2026
Carl Grant III, of AcumenX, on AI, abundance, and the future of business development
July 1, 2026
