I’ve had the privilege of being an expert witness in dozens of cases. Being the CEO of the eMarketing Association, Founder of Didit a SAAS tech company at the time of its founding, and inventor of ozens of technologies… Its a challenge to explain to juries and judges the functional plumbing, validity of traffic and impressions, best practices in business and intellectual property issues surrounding: SEM, SEO, digital PR, content marketing, Display and Video / Audio / Native advertising as well as Branded Content and influencer marketing. But despite my dozens of cases, I’m not an expert on everything.
That’s where my 30,000 LinkedIn connections, eMarketing Association members and the connections of other eMarketing Association members become a powerful resource.
Need an expert witness in business, media, advertising, technology, investing, or artificial intelligence? Chances are the eMarketing Association has someone who can help.
Ping me: Kevin Lee kevin at emarketingassociation.com