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Page 5
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Creativity
Chris Panebianco on creative optimization
Kevin Lee
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November 12, 2021
Influencer Marketing
Darwin Lui – X Agency on best practices for using the influencer marketing channel
Branding
Klaus Werner – Global Industrial – On evaluating new mid-funnel marketing channels
Entrepreneurship
Cheryl Contee’s essential advice for entrepreneurs and startup founders
Influencer Marketing
Ishveen Anand on influencer / sports marketing best practices for marketers
BtoB
Microconversions Matter
Steven Baldwin
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April 25, 2014
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BtoB
Current B2B Marketing Trends Highlighted in Google/Compete.com Study
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June 25, 2013
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Search Marketing
Strategic CMO: Bruce Clay
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November 29, 2010
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Ad-Mar-Tech
Strategic CMO: Maria Mandel
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October 10, 2010
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Social Media
Strategic CMO: Tim Schigel
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August 5, 2010
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Health
Strategic CMO: Bill Kimberlin
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July 26, 2010
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Social Media
Strategic CMO: Laura Santos
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July 24, 2010
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Search Marketing
Strategic CMO: Avinash Kaushik
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June 5, 2010
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Ad-Mar-Tech
Strategic CMO: Meaghan Shaefer
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May 25, 2010
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Public Relations
Strategic CMO: Bill Wagner
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December 24, 2009
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Email Marketing
Strategic CMO: John Wisemen
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December 23, 2009
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Search Marketing
Strategic CMO: Rebecca Lieb
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November 24, 2009
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Public Relations
Strategic CMO: Peter Shankman
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November 15, 2009
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Page 5 of 5
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