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Research
David Allison, of Valuegraphics, on understanding human values in marketing
Steven Baldwin
-
July 30, 2024
Brand Safety
Sally Lehrman, of The Trust Project, on building a more trusted and trustworthy press
AI
Charlene Li on Generative AI’s role in disruptive business transformation
Branding
Claudio Ludovisi, of the Pepperdine Graziadio Business School, on brand purpose, paid vs. organic media, AI and fan engagement research
Analytics
Phillip Lomax, of MediaScience, on measuring audience response with next-gen tech, storytelling, and brand safety
Ad-Mar-Tech
Sheryl Goldstein, of the IAB, on the IAB’s expanded mission
Kevin Lee
-
December 16, 2022
0
Agencies
Marilyn Mead, of Winmo, on better sales prospecting
Kevin Lee
-
November 22, 2022
0
CSR - Social Impact
Dave Hertig, of Boom, on 2022 CEO survey results
Kevin Lee
-
November 21, 2022
0
Research
Laura Manning, of Lucid, on making market research easier, timelier, and more accurate for brands
Kevin Lee
-
November 14, 2022
0
Market Research
Winston Li, of Arima, on Democratizing Media Mix Modeling
Kevin Lee
-
September 26, 2022
0
Research
Qualitative vs. Quantitative Market Research The Right Choice
Kevin Lee
-
April 2, 2021
0
Research
Marketing Research Best Practices the GOODQUES Team Weighs In
Kevin Lee
-
April 2, 2021
0
Research
Does Market Research Have a Positive ROI? Maria Vorovich & Holland Martini from GOODQUES share their thoughts
Kevin Lee
-
April 2, 2021
0
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David Chun, of Equilar, on the power of relationship-driven marketing
January 7, 2025
Ian Dallimore, of Lamar Advertising, on the evolution of programmatic outdoor advertising
January 6, 2025
Dale Bertrand, of Fire&Spark, on the evolving intersection of SEO and AI
December 18, 2024
John Readman, of Ask Bosco, on the evolving ecosystem of digital marketing
December 16, 2024