Sign in
Join
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Sign in
Welcome!
Log into your account
your username
your password
Forgot your password?
Create an account
Privacy Policy
Sign up
Welcome!
Register for an account
your email
your username
A password will be e-mailed to you.
Privacy Policy
Password recovery
Recover your password
your email
Search
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
CONFERENCE COVERAGE
Recent Blogs
Events
Bill Gurley’s 2,851 Miles & My All-In Miles (getting there)
Kevin Lee
-
September 16, 2023
0
Analytics
Fei Wang, of Source Medium, on best practices for data and analytics
Kevin Lee
-
September 5, 2023
0
Agencies
Linda Fanaras, of the Millennium Agency, on B2B marketing best practices, AI, & marketing for the cannabis industry
Kevin Lee
-
August 23, 2023
0
Branding
Sheila Steinmark, of MOGXP, on choreographing memorable experiential marketing events
Kevin Lee
-
August 21, 2023
0
AI
How AI changes the SEO landscape: a conversation with Kevin Lee and Steffen Horst
Kevin Lee
-
August 16, 2023
0
Analytics
Dennis Kelly, of Postalytics, on using tech to bring direct mail marketing into the 21st Century
Kevin Lee
-
August 10, 2023
0
AI
Manish Chowdhary, of Pulse Commerce & Cahoot, on the rise of 3rd-party ecommerce marketplaces
Kevin Lee
-
August 8, 2023
0
Startup Marketing
Etai Rahmil, of Pure Over, on using organic relationships to build product support
Kevin Lee
-
August 7, 2023
0
Analytics
Phillip Lomax, of MediaScience, on measuring audience response with next-gen tech, storytelling, and brand safety
Kevin Lee
-
August 7, 2023
0
Advertising
Megan Cunningham, of Magnet Media, on the power of strategic storytelling
Kevin Lee
-
August 6, 2023
0
AI
Dan Reich, of DIBS Beauty, on scaling a brand using influencers, AI, and marketing best practices
Kevin Lee
-
August 5, 2023
0
Financial Services
Des Cahill of Tipalti, on automating high-volume global payments
Kevin Lee
-
July 30, 2023
0
AI
Rick Watson, of RMW Commerce Consulting on AI, Hero SKUs, and Audience Research
Kevin Lee
-
July 21, 2023
0
Cause Marketing
Chad Hickey, of Givsly, on giving brands a sustainable alternative to “swag”-style gifting
Kevin Lee
-
June 28, 2023
0
B2B
Martin Schneider, of Annuitas, on how the right go-to-market strategy can be transformational
Kevin Lee
-
June 13, 2023
0
Ad-Mar-Tech
Andy Batkin, of Duration Media, on reducing Adtech’s carbon footprint
Kevin Lee
-
June 13, 2023
0
Agencies
Jessica Storry, of Stockpress, on making file sharing and collaboration easier
Kevin Lee
-
June 9, 2023
0
B2B
Dan Swift, of Numentum, on getting B2B salespeople to think like buyers
Kevin Lee
-
June 6, 2023
0
Agencies
Raechel Lambert, of Olivine, on B2B SaaS product marketing best practices
Kevin Lee
-
May 24, 2023
0
AI
Jeanette Braun, Esq., of Braun IP Law, on intellectual property protection in the age of AI
Kevin Lee
-
May 23, 2023
0
Advertising
Christopher Kenna, of Brand Advance Group, on reaching underserved audiences
Kevin Lee
-
May 22, 2023
0
Branding
Luma DMS and whiskey – ChatGPT Vs Bard – taste in whiskey?
Kevin Lee
-
May 17, 2023
0
Ad Commentary
YouTube Ad Forensics
Kevin Lee
-
May 13, 2023
0
eCommerce
Michael Maher, of Cartology, on smarter marketing for the Amazon Marketplace
Kevin Lee
-
May 12, 2023
0
Agencies
Roberto Alcazar, of 305 Worldwide, on creativity, culture, and the future of advertising
Kevin Lee
-
May 12, 2023
0
Nonprofits
Will Chris Voss forgive me? I helped Goodwill.
Kevin Lee
-
May 7, 2023
0
Sales
Competitors and Community, Stew Leonard, the Wegmans and more
Kevin Lee
-
May 7, 2023
0
B2B
Joel Harrison, of B2B Marketing: B2B marketing is in “a period of unprecedented change”
Kevin Lee
-
May 2, 2023
0
eCommerce
Simeon Siegel, of BMO Capital Markets, on the outlook for retail
Kevin Lee
-
April 27, 2023
0
Financial Services
Jeremy Epstein, crypto industry expert, on the future of crypto
Kevin Lee
-
April 26, 2023
0
1
...
8
9
10
...
18
Page 9 of 18
Most Read
Andrew Buckman, of Publisher Collective, on how publishers can thrive beyond search
November 4, 2026
Melissa Anderson, of Search.com, on building trust in the AI era
October 30, 2026
Jared Lapin, of Consumable, on the untapped potential of audio advertising
October 15, 2026
Sara Rosoff on meeting customers where they shop
October 7, 2026
Company
Trending
Public Relations
Amazon Prime’s Brand Unsafe T-Shirt Advertising on Pressure Cooker Nut Job
Ad-Mar-Tech
Strategic CMO: David Levin of Bob’s Discount Furniture
Content Marketing
Content Marketing: the Secret Weapon of CRM
Categories
The Strategic CMO
63
AI
61
Advertising
56
eCommerce
56
B2B
52
Events
50
Ad-Mar-Tech
48
