Sign in
Join
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Sign in
Welcome!
Log into your account
your username
your password
Forgot your password?
Create an account
Privacy Policy
Sign up
Welcome!
Register for an account
your email
your username
A password will be e-mailed to you.
Privacy Policy
Password recovery
Recover your password
your email
Search
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
Podcasts
CLIPS
CONFERENCE COVERAGE
EVENTS
WEBINARS & PANELS
EVENTS
VIEWPOINT
BLOGS
NEWS
Billions of Google Ad Credits Generate Ad Inflation resulting in Billions of Incremental Ad Spend
Why Are CMOs & Many Agencies Refusing to mention the Google Mass Arbitration for spend recovery?
The Google Ads Overcharge Recovery Opportunity: My POV
INTERVIEWS
ADVISOR ACCESS
OFFICE HOURS
ABOUT
Search
CONFERENCE COVERAGE
Recent Blogs
eCommerce
Michael Maher, of Cartology, on smarter marketing for the Amazon Marketplace
Kevin Lee
-
May 12, 2023
0
eCommerce
Simeon Siegel, of BMO Capital Markets, on the outlook for retail
Kevin Lee
-
April 27, 2023
0
eCommerce
Daniel Tejada, of Straight Up Growth, on effective advertising & marketing for the Amazon Marketplace
Kevin Lee
-
March 16, 2023
0
eCommerce
Jonathan Poma, of Loop, on how improving reverse logistics is a win-win for consumers and e-commerce merchants
Kevin Lee
-
March 1, 2023
0
Cause Marketing
$200 Million EBITDA Question? Is Amazon Lost Without Smile, or Happy?
Kevin Lee
-
February 28, 2023
0
Cause Marketing
A Chronology of Amazon Smile’s Growth and Impact – Cause Marketing Powered Shopping
Kevin Lee
-
February 28, 2023
0
Analytics
Adhithi Aji, of Adrich, on realtime consumption tracking for DTC brands
Kevin Lee
-
February 20, 2023
0
Ad-Mar-Tech
Abe Mezrich, of MediaWallah, on identity resolution, data privacy, and targeted advertising
Kevin Lee
-
February 13, 2023
0
AI
Omer Cohen, of Skeep, on AI-driven shopping experiences, zero-party data, and e-commerce discovery
Kevin Lee
-
January 28, 2023
0
B2B
DeAnn Campbell, of AAG Consulting, on B2B sales & marketing alignment + influencers, B2B channels, new retail tech
Kevin Lee
-
January 25, 2023
0
Affiliate
Declan Dunn, of Dunn Simply, on performance marketing, content, AI, influencers, and why brands need “Chief Partnership Officers”
Kevin Lee
-
December 27, 2022
0
B2B
Christina Kay, of ResellerRatings, on harnessing the power of user generated content
Kevin Lee
-
December 21, 2022
0
Ad-Mar-Tech
Katrina Wong, of Twilio, on the power of CDPs
Kevin Lee
-
December 16, 2022
0
Advertising
Kate Brady, of PepsiCo, on next-gen tools for building consumer connections
Kevin Lee
-
November 29, 2022
0
Branding
Tim Jensen, of Grunt Style, on running “a business with a conscience”
Kevin Lee
-
November 16, 2022
0
Agencies
Alan Osetek, of Intentwise, on optimizing for Amazon, Walmart, and other marketplaces
Kevin Lee
-
November 14, 2022
0
Content Marketing
Eric Bandholz, of BeardBrand, on ending “the shaving fad”
Kevin Lee
-
November 11, 2022
0
eCommerce
Casey Armstrong, of ShipBob, on making fulfillment more efficient for brands
Kevin Lee
-
November 8, 2022
0
Branding
Coral Chung, of Senreve, on luxury brand marketing
Kevin Lee
-
October 27, 2022
0
eCommerce
Blake Hutchison, of Flippa.com, on democratizing the buying and selling of online businesses and digital assets
Kevin Lee
-
October 20, 2022
0
eCommerce
Gina Bianchini, of Mighty Networks, on building better Online Communities
Kevin Lee
-
October 4, 2022
0
B2B
Jake Pasini, VP Strategy & Analytics at Listrak, on cross-channel message orchestration
Kevin Lee
-
October 3, 2022
0
eCommerce
Fiona Stevens, of LoyaltyLion, on Best Practices For Online Loyalty Programs
Kevin Lee
-
September 26, 2022
0
eCommerce
Gretchen Saegh-Fleming: “Lean into the tribe” when marketing high-consideration products
Kevin Lee
-
April 5, 2022
0
eCommerce
NFTs and the future of digital collectibles – Jeremy Padawer of Jazwares
Kevin Lee
-
February 8, 2022
0
eCommerce
Seth Hirsch, of ShopFluency, on ROI/ROAS vs campaign scale
Kevin Lee
-
January 28, 2022
0
1
2
Page 2 of 2
Most Read
Andrew Buckman, of Publisher Collective, on how publishers can thrive beyond search
November 4, 2026
Melissa Anderson, of Search.com, on building trust in the AI era
October 30, 2026
Jared Lapin, of Consumable, on the untapped potential of audio advertising
October 15, 2026
Sara Rosoff on meeting customers where they shop
October 7, 2026
Company
Trending
Public Relations
Amazon Prime’s Brand Unsafe T-Shirt Advertising on Pressure Cooker Nut Job
Ad-Mar-Tech
Strategic CMO: David Levin of Bob’s Discount Furniture
Content Marketing
Content Marketing: the Secret Weapon of CRM
Categories
The Strategic CMO
63
AI
61
Advertising
56
eCommerce
56
B2B
52
Events
50
Ad-Mar-Tech
48
