Friday, May 27, 2022
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Kevin Lee

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http://www.kevinlee.net
Jack Paxton
Promotions & Sweepstakes

Wait, don’t launch that sweepstakes yet! Jack Paxton @ VYPER Prize...

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Mediastruction
Advertising

Mediastruction’s Marilois Snowman and Jenna Umbrianna on media efficiency

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Lisa Buyer
Public Relations

Lisa Buyer on how short-term thinking undermines proper investment in earned...

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Clayton Reid
Influencer Marketing

Clayton Reid: Paid Social reached the “tipping point” Paid social and...

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Susan Bratton
Content Marketing

Susan Bratton on marketing to the 15 percent of Americans care...

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Vincent Pietrafesa
BtoB

Stirista’s Vincent Pietrafesa on budgeting best practices for segmentation marketing

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Jeff Hoffman
Entrepreneurship

Jeff Hoffman: The importance of hiring the best people

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heidi anderson
Advertising

Heidi Andersen on maintaining a brand-safe environment on Nextdoor

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book
Advertising

Felix Velarde on remote recruiting challenges – growing your agency

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tal hayek
Ad-Mar-Tech

Tal Hayek on targeting audiences based on their position within the...

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Jim McCarthy
Events

Jim McCarthy: Live event marketers must understand the OnlyFans phenomenon

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Steven silvers
Advertising

Steve Silvers – Prepare for the Post-Cookie Era

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shakin
Ad-Mar-Tech

Shailin Dhar and Marc Goldberg on “gaming” the adtech ecosystem with...

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doug stevenson
Advertising

Can Contextual Targeting Replace Behavioral in the Post-cookie Era?

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jim sterne
Analytics

Jim Sterne: Data Silos are Political – Not a Technical Problem

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roy-moskowitz
Political Marketing

Roy Moskowitz Shares Pros & Cons of Media Barter

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dan
HR

Evolution of the Office – The Kettlespace Pivot

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Dennis Yu
Advertising

Creating Online Demand (not just harvesting it) Using Video – Dennis...

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Lora DiCarlo
Branding

The Challenges of Marketing Sex-Tech – Lora DiCarlo on CES’s Robotics...

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steve spiro
Sales

Steve Spiro “Master Connector” on Virtual vs In-Person Networking / Sales

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Ben Barokas
Ad-Mar-Tech

Did Ad Industry Miss the Mark by Failing to Educate Consumers?

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warren zenna
BtoB

GASP! Warren Zenna: Why CMOs Should Report to CROs (Chief Revenue...

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Alexandra-banner-health
Advertising

Collaborative Content Creation – Alexandra Morehouse – ANA / Banner Health

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harry kargman
Advertising

Tap the Power of Targeting Layers in Mobile Advertising – Harry...

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Michael Rosen
Ad-Mar-Tech

Don’t Call it a Comeback. Outdoor Advertising Renaissance Driven by Digital...

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andrew
Advertising

Core Web Vitals – Quality Score Andrew Wetzler on Google’s Market...

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Kevin Krim
Ad-Mar-Tech

Kevin Krim on Media Interaction Effects – The Power of Media

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David Berkowitz
Branding

Shiny Objects – David Berkowitz – Criteria for New Marketing Channel...

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tom coburn
Ad-Mar-Tech

Tom Coburn on Jebbit’s State of Consumer Data Trust Study

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jeff nicholson
Advertising

Embracing New Channels and Marketing Methodologies – Jeff Nicholson, Tracer

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