Sunday, June 23, 2024
Nonprofit Registry Image
HomeThe Strategic CMOStrategic CMO: Chris McCann

Strategic CMO: Chris McCann

In January of 2010, Didit sat down with Chris McCann, President, Chris had a lot to say about about evaluating new forms of media whose objective merit has yet to be proven to senior management,  budget allocation issues, the future of electronic media, and the mistakes often made by CMOs (Chief Marketing Officers) with respect to online media and marketing.


Related Articles