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Matt Turck, Chief Revenue Officer, Megaphone on the Future of Podcasting

Podcasts are HOT! You may have read that recently Spotify announced the “Strategic Acquisition of Podcast Technology Leader, Megaphone” which further cements the importance of podcasts as a communications channel.

I’m part of (and an investor in) the C-Suite Network which has a large B-to-B podcast network that coincidentally is powered by Megaphone. I have yet to start a podcast there but after this interview, I’m strongly considering it.

I had the privilege of interviewing the CRO of Megaphone, Matt Turck recently and we discussed the future of Podcasting.

The full interview includes a discussion of how brands are embracing podcasts which had long been the domain of direct response advertisers. I recommend you view the full interview if podcasts are of interest as a marketing channel.

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