Led by an eMA moderator, an intimate group of roundtable panelists bring their expertise and experience to lively conversations that delve into topics that matter most to marketers and their customers. Designed to be informative and problem solving, industry thought leaders, brands, and agencies will ask and field questions that provide attendees with different viewpoints and perspectives on topics including, but not limited to:Â
- Data- Quality, Privacy and silos
- Technology- outdated, redundant, integration, and choosing the right platform
- Measuring ROI- attribution, metrics- what matters, budgets
- Talent Gaps (and silos in orgs)
- Changing marketing conditions and trends- how to keep up even with a small budget
- Branding and positioning- how to fight through the clutterÂ
- AI- educating, training, best practices
- GTM efficiency ROI
Objective: The eMA will promote to their audience of diverse leaders across (name industries) with a registration goal of 130 attendees or more, preferably within the ICP or those with influence over decision-makers and with a 60% or greater attendance rate.Â
Deliverables: Produced by the eMA team, panelists will participate in a Zoom-Based webinar which will be hosted by and marketed by the eMarketing Association.Â
In addition to marketing the event to eMA audience, deliverables will include:
- Promotion to eMA CEO Kevin Lee’s connections
- Proactive outreach to additional ICP profile potential attendees via eMail and InMail messages (minimum 100 outreach)
- Hands on training of Sponsor company sales team on how to effectively invite their LinkedIn connections viaÂ
- Event invites
- InMail
Pricing: