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Strategic CMO: Johan Grundin

In November, 2010, at Ad:Tech New York, Didit interviewed Johan Grundin, Interactive Marketing Manager at Saab. Discussion topics included generating consumer demand for automobile...
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Strategic CMO: Bruce Clay

In November, 2010, Didit interviewed Bruce Clay, CEO, Bruce Clay Inc., at Ad:Tech New York. Discussion topics included differentiating the organic algorithms of search...
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Strategic CMO: Ari N. Rothman

In November of 2010, at Ad:Tech New York, Didit's Kevin Lee interviewed Ari N. Rothman, Attorney at Law at Venable, LLP, a nationally-ranked law...
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Strategic CMO: Maria Kermath

In November, 2010, Didit interviewed AT&T Business Development Director Maria Kermath, at Ad:Tech New York. Discussion topics included the interscection of local and mobile...
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Strategic CMO: Maria Mandel

In October, 2010, Didit interviewed Maria Mandel, AT&T's Vice President, Media & Marketing, Innovation. Discussion topics include "over the top" content consumption patterns, addressible...
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Strategic CMO: Kaijsa Kurstin

In October, 2010, Didit interviewed Kaijsa Kurstin, Media Relations Director for BiddingForGood. Discussion topics included online auctions, the potential effectiveness of online auctions in...
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Strategic CMO: Doug Loots

In August, 2010, Didit interviewed Doug Loots, Marketing Manager for Wells Fargo, one of the world's largest financial institutions. Discussion topics included best practices...
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Strategic CMO: Jeff Ferguson

 In August of 2010, Didit interviewed Jeff Ferguson, Senior Director of Online Marketing for Local.com. Discussion topics included how small businesses should optimize their...
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Strategic CMO: Ben Smith

In August, 2010, Didit interviewed Ben Smith, CEO of MerchantCircle. Discussion topics included lead generation best practices for small business, how small businesses might...
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Strategic CMO: Tim Schigel

In August, 2010, Didit interviewed Tim Schigel, CEO of ShareThis. Discussion topics included the future of social media, how small businesses might best market...
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Strategic CMO: Steve Isaac

 In July, 2010, Didit interviewed Steve Isaac, CEO of EducationDynamics, at Ad-Tech NYC. Discussion topics included how to evaluate new forms of media that...
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Strategic CMO: Bill Kimberlin

In July, 2010, Didit interviewed Bill Kimberlin, CEO, of Medicare.com, at Ad-Tech in New York City. Discussion topics covered include the impact of new...

Strategic CMO: Deborah Swider

In July, 2010, Didit interviewed Deborah Swider, eMarketing Manager for the ASPCA. Topics of interest to e-marketers include lead generation for non-profits, the role...
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Strategic CMO: Sam Yagan

 In early 2010, Didit interviewed Sam Yagan, OKCupid.com's CEO and Co-Founder. Multiple topics germane to e-marketers were discussed, including how to evaluate new forms...
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Strategic CMO: Laura Santos

In early 2010, Didit sat down with Laura Santos, of Danskin. Various topics were discussed, including creating customer communities through the integration of online...
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Strategic CMO: Todd Whitley

 In February of 2010, Didit interviewed Todd Whitley, of the Leukemia & Lymphoma Society. Issues discussed included the mistakes that non-profit CMOs often make,...
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Strategic CMO: Chris McCann

https://www.youtube.com/playlist?list=PL1r-ePkcmhL3pdUPukLYleKrVp-LYU3SG In January of 2010, Didit sat down with Chris McCann, President, 1-800-FLOWERS.com. Chris had a lot to say about about evaluating new forms of...
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Strategic CMO: Sean Cheyney

In July of 2010, Didit interviewed Sean Cheyney, AccuQuote's VP of Marketing and Business Development. While the conversation focused on leads, including managing lead...
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Strategic CMO: Avinash Kaushik

In May, 2010, Didit interviewed Avinash Kaushik, Analytics Evangelist, Google. Mr. Kaushik had much to say about the contemporary analytics environment, and opined freely...
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Strategic CMO: Erik Hom

In April, 2010, Didit interviewed Erik Hom, Ticketmaster's Senior Director of Business Development. A number of topics were discussed, including the changing definition of...
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Strategic CMO: Meaghan Shaefer

In April, 2010, Didit interviewed Meaghan Shaefer, Chief Marketing Officer at Edo Interactive; a range of topics relevant to e-marketing were discussed, including cross-channel...
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Strategic CMO: Seth Berman

In April, 2010, Didit interviewed Seth Berman, Marketing Director for Blue Shield of California. Seth had a lot to say about various topics germane...
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Strategic CMO: Steven R. Boal

 In April 2010, Didit interviewed Steven R. Boal, CEO of Coupons.com. A wide range of topics was discussed, including the digitization of the couponing...
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Strategic CMO: Paul Dunay

 In February of 2010, Didit sat down with Paul Dunay, Avaya's Global Director of Services Marketing. The wide-ranging interview touched on a number of...
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Strategic CMO: Lizzie Schreier

 In the Spring of 2010, Didit interviewed Lizzie Schreier, Senior Marketing Manager for the Allstate Corporation, one of the largest insurance providers in the...
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Strategic CMO: Doug Frisbie

In April, 2010, Didit interviewed Doug Frisbie, Toyota's National Social Media and Marketing Integration Manager. A range of topics were discussed, including Toyota's social...
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The Strategic CMO: Neil Salvage

In March of 2010, Didit interviewed Neil Salvage, Executive Vice President of CitySearch. Discussion topics included how small business owners should evaluate new forms...
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Strategic CMO: Jason Teichman

In March 2010, Didit interviewed Jason Teichman, Senior Vice President at Register.com. A wide range of topics relevant to small business e-marketers were discussed,...
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Strategic CMO: Pam Horan

 In January, 2010, Didit interviewed Pam Horan, who was then serving as the President of the Online Publishers Association. Ms. Horan is an acknowledged...
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Strategic CMO: Jeff Hayzlett

https://www.youtube.com/playlist?list=PL1r-ePkcmhL1z8odoEHU19CsxFsbghL7z In 2010, Didit interviewed former Kodak CMO Jeff Hayzlett. Jeff had a lot to say about the role of the CMO in business transformation,...