Strategic CMO: Johan Grundin
In November, 2010, at Ad:Tech New York, Didit interviewed Johan Grundin, Interactive Marketing Manager at Saab. Discussion topics included generating consumer demand for automobile...
Strategic CMO: Bruce Clay
In November, 2010, Didit interviewed Bruce Clay, CEO, Bruce Clay Inc., at Ad:Tech New York. Discussion topics included differentiating the organic algorithms of search...
Strategic CMO: Ari N. Rothman
In November of 2010, at Ad:Tech New York, Didit's Kevin Lee interviewed Ari N. Rothman, Attorney at Law at Venable, LLP, a nationally-ranked law...
Strategic CMO: Maria Kermath
In November, 2010, Didit interviewed AT&T Business Development Director Maria Kermath, at Ad:Tech New York. Discussion topics included the interscection of local and mobile...
Strategic CMO: Maria Mandel
In October, 2010, Didit interviewed Maria Mandel, AT&T's Vice President, Media & Marketing, Innovation. Discussion topics include "over the top" content consumption patterns, addressible...
Strategic CMO: Kaijsa Kurstin
In October, 2010, Didit interviewed Kaijsa Kurstin, Media Relations Director for BiddingForGood. Discussion topics included online auctions, the potential effectiveness of online auctions in...
Strategic CMO: Doug Loots
In August, 2010, Didit interviewed Doug Loots, Marketing Manager for Wells Fargo, one of the world's largest financial institutions. Discussion topics included best practices...
Strategic CMO: Jeff Ferguson
In August of 2010, Didit interviewed Jeff Ferguson, Senior Director of Online Marketing for Local.com. Discussion topics included how small businesses should optimize their...
Strategic CMO: Ben Smith
In August, 2010, Didit interviewed Ben Smith, CEO of MerchantCircle. Discussion topics included lead generation best practices for small business, how small businesses might...
Strategic CMO: Tim Schigel
In August, 2010, Didit interviewed Tim Schigel, CEO of ShareThis. Discussion topics included the future of social media, how small businesses might best market...
Strategic CMO: Steve Isaac
In July, 2010, Didit interviewed Steve Isaac, CEO of EducationDynamics, at Ad-Tech NYC. Discussion topics included how to evaluate new forms of media that...
Strategic CMO: Bill Kimberlin
In July, 2010, Didit interviewed Bill Kimberlin, CEO, of Medicare.com, at Ad-Tech in New York City. Discussion topics covered include the impact of new...
Strategic CMO: Deborah Swider
In July, 2010, Didit interviewed Deborah Swider, eMarketing Manager for the ASPCA. Topics of interest to e-marketers include lead generation for non-profits, the role...
Strategic CMO: Sam Yagan
In early 2010, Didit interviewed Sam Yagan, OKCupid.com's CEO and Co-Founder. Multiple topics germane to e-marketers were discussed, including how to evaluate new forms...
Strategic CMO: Laura Santos
In early 2010, Didit sat down with Laura Santos, of Danskin. Various topics were discussed, including creating customer communities through the integration of online...
Strategic CMO: Todd Whitley
In February of 2010, Didit interviewed Todd Whitley, of the Leukemia & Lymphoma Society. Issues discussed included the mistakes that non-profit CMOs often make,...
Strategic CMO: Chris McCann
https://www.youtube.com/playlist?list=PL1r-ePkcmhL3pdUPukLYleKrVp-LYU3SG
In January of 2010, Didit sat down with Chris McCann, President, 1-800-FLOWERS.com. Chris had a lot to say about about evaluating new forms of...
Strategic CMO: Sean Cheyney
In July of 2010, Didit interviewed Sean Cheyney, AccuQuote's VP of Marketing and Business Development. While the conversation focused on leads, including managing lead...
Strategic CMO: Avinash Kaushik
In May, 2010, Didit interviewed Avinash Kaushik, Analytics Evangelist, Google. Mr. Kaushik had much to say about the contemporary analytics environment, and opined freely...
Strategic CMO: Erik Hom
In April, 2010, Didit interviewed Erik Hom, Ticketmaster's Senior Director of Business Development. A number of topics were discussed, including the changing definition of...
Strategic CMO: Meaghan Shaefer
In April, 2010, Didit interviewed Meaghan Shaefer, Chief Marketing Officer at Edo Interactive; a range of topics relevant to e-marketing were discussed, including cross-channel...
Strategic CMO: Seth Berman
In April, 2010, Didit interviewed Seth Berman, Marketing Director for Blue Shield of California. Seth had a lot to say about various topics germane...
Strategic CMO: Steven R. Boal
In April 2010, Didit interviewed Steven R. Boal, CEO of Coupons.com. A wide range of topics was discussed, including the digitization of the couponing...
Strategic CMO: Paul Dunay
In February of 2010, Didit sat down with Paul Dunay, Avaya's Global Director of Services Marketing. The wide-ranging interview touched on a number of...
Strategic CMO: Lizzie Schreier
In the Spring of 2010, Didit interviewed Lizzie Schreier, Senior Marketing Manager for the Allstate Corporation, one of the largest insurance providers in the...
Strategic CMO: Doug Frisbie
In April, 2010, Didit interviewed Doug Frisbie, Toyota's National Social Media and Marketing Integration Manager. A range of topics were discussed, including Toyota's social...
The Strategic CMO: Neil Salvage
In March of 2010, Didit interviewed Neil Salvage, Executive Vice President of CitySearch. Discussion topics included how small business owners should evaluate new forms...
Strategic CMO: Jason Teichman
In March 2010, Didit interviewed Jason Teichman, Senior Vice President at Register.com. A wide range of topics relevant to small business e-marketers were discussed,...
Strategic CMO: Pam Horan
In January, 2010, Didit interviewed Pam Horan, who was then serving as the President of the Online Publishers Association. Ms. Horan is an acknowledged...
Strategic CMO: Jeff Hayzlett
https://www.youtube.com/playlist?list=PL1r-ePkcmhL1z8odoEHU19CsxFsbghL7z
In 2010, Didit interviewed former Kodak CMO Jeff Hayzlett. Jeff had a lot to say about the role of the CMO in business transformation,...