Performance Marketing Archives - eMarketing Association

Gary Survis, of Insight Partners, on startups, analyst relations, the transformative potential of GenAI, & B2B marketing best practices

August 8, 2024

Mandy Herrmann, of Allivet, on using smart data-driven marketing strategies to move the needle

August 6, 2024

Mike Allton, of Agorapulse, on the importance of storytelling and the strategic use of AI in marketing

August 5, 2024

Jamari A. Douglas, of the Bermuda Tourism Authority, on the power of experiential marketing

August 21, 2024

Gary Survis, of Insight Partners, on startups, analyst relations, the transformative potential of GenAI, & B2B marketing best practices

August 8, 2024

Mandy Herrmann, of Allivet, on using smart data-driven marketing strategies to move the needle

August 6, 2024

ABOUT US

The eMarketing Association educates and informs marketers about best practices in digital marketing as well as traditional marketing as it becomes more digital. Content, interviews, and events are our primary areas of focus. Some links to external products and services are affiliate links and may result in revenue to the eMA if a purchase is made.

Performance Marketing

Ameet Khabra, of Hop Skip Media, on best practices for Google’s Performance Max, GA4, and AI

Abe Mezrich, of MediaWallah, on identity resolution, data privacy, and targeted advertising

Matt Conlin, of Fluent, on Twitter, omnichannel messaging strategy, and the evolution of performance marketing

Erin Cigich, of Perform[cb], on the evolution of performance-based marketing

Seth Hirsch, of ShopFluency, on ROI/ROAS vs campaign scale

Most Read

Jamari A. Douglas, of the Bermuda Tourism Authority, on the power of experiential marketing

Gary Survis, of Insight Partners, on startups, analyst relations, the transformative potential of GenAI, & B2B marketing best practices

Mandy Herrmann, of Allivet, on using smart data-driven marketing strategies to move the needle

Mike Allton, of Agorapulse, on the importance of storytelling and the strategic use of AI in marketing

FEATURED ARTICLES

Gary Survis, of Insight Partners, on startups, analyst relations, the transformative potential of GenAI, & B2B marketing best practices

Mandy Herrmann, of Allivet, on using smart data-driven marketing strategies to move the needle

Mike Allton, of Agorapulse, on the importance of storytelling and the strategic use of AI in marketing

POPULAR POSTS

Jamari A. Douglas, of the Bermuda Tourism Authority, on the power of experiential marketing

Gary Survis, of Insight Partners, on startups, analyst relations, the transformative potential of GenAI, & B2B marketing best practices

Mandy Herrmann, of Allivet, on using smart data-driven marketing strategies to move the needle

POPULAR CATEGORY

ABOUT US

FOLLOW US

Performance Marketing

No posts to display

Most Read

FEATURED ARTICLES

POPULAR POSTS

POPULAR CATEGORY

ABOUT US

FOLLOW US

Subscribe