Monday, February 10, 2025
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LATEST ARTICLES

Yves Benchimol, of WeWard, on using apps to encourage sustainability through everyday walking

It was a pleasure to sit down for a chat with Yves Benchimol, CEO and Co-Founder of WeWard. Yves and I discuss the WeWard...

Annie Scranton, of Pace Public Relations, on the evolution of earned media & PR

It was a pleasure to interview Annie Scranton, CEO of Pace Public Relations – a successful PR firm with 20 employees and over 100...

ADVERTISING

Megan Cunningham, of Magnet Media, on the power of strategic storytelling

Megan Cunningham is CEO and Founder of Magnet Media, a global brand content studio. Prior to founding Magnet Media, Megan worked in production at...

Christopher Kenna, of Brand Advance Group, on reaching underserved audiences

Christopher Kenna is CEO and Founder at Brand Advance Group, a company whose mission is to "help the worlds largest Brands & Agencies reach...

AI in Marketing

The STRATEGIC CMO

Roundtable discussion: Aligning teams and retaining talent

I was delighted to be joined by a trio of experts who have recently been featured on eMA podcasts: Julie Roehm, Tony Wells, and...

SEO

I had an enlightening discussion with Dale Bertrand, CEO of Fire&Spark, a Boston-based digital marketing agency, on the evolving intersection of SEO and AI....

Analytics

B2B Marketing

Influencer Marketing

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