Murray Gaylord, Vice President, Marketing for the New York Times.com
(NYTimes.com), will Present Keynote Address at the Annual eMarketing
Conference in San Francisco.
event known as eM7 will be held April 24th and 25th and cover all
eMarketing channels. Produced by the eMarketing Association the conference
is open to marketing professionals.
RI (PRWeb) February 8, 2007 -- The eMarketing Association (eMA) today
announced that Murray Gaylord, Vice President, Marketing for the New
York Times.com (NYTimes.com), will present the keynote address at
the eMA annual conference in San Francisco, April 24th and 25th. Mr.
Gaylord, previously vice president of brand marketing for Yahoo! Inc.,
was named vice president, marketing for NYTimes.com recently. Mr.
Gaylord is a member of the NYTimes.com senior management team and
oversees marketing, customer service, research and web analytics.
The NYTimes.com is a leader in news and journalism on the Internet.
at this conference will be sessions on search marketing, blogs, banner
advertising, email marketing, word-of-mouth, integration of offline
media, rich media, metrics, mobile marketing, affiliate marketing,
e-commerce, and website marketing. Robert Fleming, CEO of the eMarketing
Association said, "We are happy to have Gaylord back to kick-off
this year's conference in San Francisco, he is a top rated speaker
and one of the most knowledgeable, insightful and experienced leaders
in the industry."
added, "the sheer number of marketing channels available make
the process of designing and implementing successful programs a challenge.
The unprecedented number of tools and technologies that marketers
need to understand and utilize will be covered in detail at this event
in San Francisco. We have enlisted leading executives in each arena
to provide attendees with best practices, processes and techniques
that they can use immediately to improve their marketing ROI. The
event atmosphere is sophisticated and professional, providing excellent
opportunities for networking and exchange of ideas and innovative
strategy. No other conference provides this type of focus on actionable
techniques covering all media within the Internet marketing arena."
speakers include: senior executives from Tribal Fusion, Silverpop,
CNET Networks, Avenue A Razorfish, Fair Isaac, 24/7 Real Media, Did-It,
LookSmart, Ion, Kadium and others. A welcoming reception hosted by
the Yahoo! will follow on day one. Thousands of marketing professionals
have attended eMA events. Attendee testimonials indicate that most
attendees are able to immediately implement strategies to enhance
their marketing ROI. eM7 will be held at the newly remodeled Crowne
Plaza in San Francisco April 24th and 25th and is open to marketing
and business professionals. The event is sponsored by: Yahoo!, Tribal
Fusion, The Mobile Marketing Association, The Interactive Advertising
Bureau, Silverpop, Spun logic and others. Additional sponsorships
are still available.
managers and industry thought-leaders will gather to address the emerging
challenges and opportunities facing the marketing profession across
a variety of arenas, including B2B, B2C, eMarketing strategies and
tactics. The program is designed to provide a comprehensive and complete
agenda that covers all aspects of Internet marketing. Managers that
have an interest in achieving maximum effectiveness for their on and
offline programs should attend. A fully catered welcoming reception
on day one will provide speakers and attendees an opportunity to network
and relax. Membership in the eMA is not a requirement for registration.
Interested marketing professionals should register now, since this
event has sold out in the past. Registration is at: www.emarketingassociation.com
Association (eMA) is the worlds largest association of eMarketing
professionals. Members include governments, companies, professionals
and students involved with the eMarketing arena. The eMA provides
marketing resources, services, research, certifications, educational
programs and events to its members and the marketing community. The
eMA works with a number of organizations, companies and governments
on issues related to e-Commerce, multi-channel marketing and legislative
issues. The eMA has members in over 40 countries around the world,
and sponsors or manages over 30 events a year. More than 6,000 marketers
have enrolled in eMA online courses and thousands of eMarketing professionals
and students have achieved certification status.
in the eMarketing Association, recognized worldwide, indicates a commitment
to our profession as well as to professional development and achievement.
eMA certifications are endorsed by governments, educational boards,
colleges and universities, and provide marketers with a tangible credential
for advancement in our field.
is committed to enriching the marketing community and its members
through recognition, research, advocacy, education and service. Information
on this event and other eMA programs is at the eMA website. http//www.emarketingassociation.com
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Contact: ROBERT FLEMING
Company Name: eMarketing Association
Email: email protected from spam bots
Phone: (401) 440-6519