Murray Gaylord, Vice President of Brand Marketing for Yahoo!
to Keynote eM6 Conference

Westerly, Rhode Island - 11/7/05 - The eMarketing Association (eMA) today announced that Murray Gaylord, Vice President of Brand Marketing for Yahoo! would be the keynote speaker for day one of the eMarketing 6 Conference in San Francisco, April 25th and 26th, 2006. The conference which is held twice a year for senior marketing executives will focus on email marketing, search, integration of on and offline marketing, banner advertising, pod casting, blogs and ecommerce site marketing. In it's 6th year, the conference has attracted delegates from over 30 countries and such companies as Google, Microsoft, Chevron, Johnson & Johnson, The Coca Cola Company, Marriott International, AT &T, Abbott Laboratories, Nokia Corporation, Bristol Myers Squibb, General Motors Corporation, Wells Fargo & Company, Capital One, Sony Corporation, Texas Instruments, CitiGroup, Inc., FedEx, Southwest Airlines, 3M Company, Intel Corporation, MBNA, AOL Time Warner, Inc.,Discover Financial, InterContinental Hotels Group, Wal-Mart Stores, Inc., General Mills and hundreds of Fortune 1000 firms.

This conference is considered to be the premier industry event for advanced marketing techniques, processes and best practices. Robert Fleming, President and Chief Executive Officer said "eM6 in San Francisco is an exclusive event, there are no trade show booths, junior staffers, newbie's. This conference is held in a sophisticated environment with the top leaders in the eMarketing arena presenting. Sponsors include Yahoo!, Microsoft, The Internet Advertising Bureau and SilverPOP. First class accommodations, agenda, food and networking opportunities are provided to the delegates attending. Free wi-fi access is available to attendees who often bring laptops to the conference hall. A welcoming reception with extensive appetizers, a full bar including French Champaign, caps off day one. It happens this year that the ad:tech trade show will be running after the eMA conference in San Francisco, giving attendees the opportunity to visit that event as well during their stay. The event is limited to 200 marketing executives and sells out quickly, I recommend registering early at our website eMarketingAssociation.com. This conference truly provides a unique environment for senior executives to learn new strategies, tactics and network with their peers".

Information on the conference is at the company's website www.emarketingassociation.com.

The eMarketing Association (eMA) has recently surpassed 8,000 members worldwide in over 60 countries, making it one of the largest marketing organizations in the world. Members include governments, companies, professionals and students involved with the emarketing arena. The eMA provides marketing resources, services, research, certifications, educational programs and events to its members and the marketing community.

The eMA works with a number of organizations, companies and governments on issues related to eCommerce, multi-channel marketing and legislative issues.

Over 4,000 marketers have enrolled in eMA online courses and thousands of eMarketing professionals and students have achieved certification status.

eMA educational material and certifications are integrated in over 500 colleges and universities around the world.

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