Advanced Website Marketing eCourse for all eMA Members

All eCourses will be sent out within 24 hours after reciept of your online payment. You may complete the course(s) at your own pace online.

$99 for non-members - with your member discount only $75.00

Enroll by Invoice here

Enroll Online

$75.00

When you complete the Advanced Website Marketing Course you will know:

    • Effective site navigation
    • Site design
    • Navigation for sales
    • Site typography
    • Browser solutions on the web
    • Colors, and image flow
    • Use of flash and active x
    • Site requirements
    • Site diagnosis methods and tools
    • Effective copy techniques
    • Visitor expectations
    • Visitor load and it's consequences
    • Credit card acceptance processes
    • eCommerce processes
    • Checkout fundamentals
    • Permission marketing models
    • Legal requirements for your site
    • Domain Registration and names
    • Site hosting models
    • Log files and metrics
    • Requirements of any website
    • Things to avoid
    • Competition analysis
    • Basic optimization
    • Site load speed and it's effect on Marketing
    • Basic server issues
    • Shopping cart differences
    • Database and active server pages
    • Target marketing

The course is INTERACTIVE and you will have an opportunity to ask questions of your personal instructor via e-mail.

 
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