Speakers - Day 2...

Chris Baggott, Co-Founder exacttarget.com Chris is responsible for leading the ExactTarget sales organization. Through first-hand experience, he has learned what it takes to successfully sell web-based email marketing software. Chris brings a unique blend of corporate marketing and entrepreneurial experience. Prior to founding ExactTarget, Chris served as CEO and President of Twyford Group - owners of dry cleaning businesses in the Indianapolis area. Through this experience, Chris developed a thorough understanding of the marketing challenges associated with owning a retail business. Prior to Twyford Group, Chris was Marketing Manager for RR Donnelley's catalog business. He is widely recognized as an expert in Database Marketing. Prior to RR Donnelley, he spent five years with Abbott Labs where he consistently was the leading Sales Executive and Sales Manager for their Diagnostics Division. James W. Barker President, Transcendigital LTD http://www.transcendigital.net As the President of Transcendigital LTD, a digital marketing agency based in Avon, Connecticut, Jim has spent the last 20 years in the communications, advertising, and technology industries. He first became involved with digital communications in 1979. Most recently Jim served as Vice President of Online Customer Development Services for Outrider North America, a Tempus Group Company (London). There he and his team specialized in building relationships with prospects and customers through digital marketing technologies. Prior to that, Jim founded and served as Creative Director at Central Oregon's first hybrid traditional/online advertising agency. As the Senior Partner, Jim worked in multiple capacities: copywriter, art director, and communications consultant for large and small companies in the Northwest region and throughout the U.S. In the 1980's he worked in communications technology for the United States Navy doing concept origination, system level design and project management for multiple communication systems - receiving several letters of Commendation for performance and excellence. This experience, coupled with marketing and advertising know-how, has created a deep understanding of the online arena - enabling him to see patterns within business systems, and its customer relationships, that others tend to miss. What makes Jim a valuable leader for Transcendigital is his vast experience and expertise in managing his teams to meet stated objectives. In addition to his practical management experience, his historical understanding of HTML, C++, Cobol, and Fortran, coupled with extensive expertise in systems integration planning, has given him the unique ability to speak to both programmers and marketing project visionaries together - delivering all projects on time and on budget. Jim's focus remains on integrating the ever-increasing human expectations into a technological experience. He continues in groundbreaking efforts that have facilitated his growing recognition as a leading evangelist within the digital marketing arena and a valued resource to Transcendigital's clients. June Bower Vice President of Corporate Marketing Openwave Systems, Inc. June Bower is responsible for Openwave's marketing strategy, communications and corporate intelligence. Bower brings to Openwave 20 years of experience spanning product marketing, branding, and corporate communications in the telecommunications industry. Before joining Openwave in 2001, Bower was a marketing partner at Lightspeed Venture Partners where she consulted with startup companies, including several wireless data startups, on the creation of their comprehensive marketing plans. Prior to Lightspeed, Bower served as senior director of corporate communications for Cisco Systems and was responsible for corporate marketing strategy, worldwide public relations, market research, and corporate marketing programs. Bower has also held increasingly responsible marketing management positions at 3Com, Octel Communications Corporation, and Adobe Systems. Bower holds a B.A from Stanford University and an MBA from Pepperdine University in California Sean Carton Chief Experience Officer, Managing Partner Carton Donofrio Partners, Inc Sean Carton is an author, speaker, futurist, and long-time veteran of the e-biz world. In 1993 Sean co-authored the best-selling Mosiac Quick Tour series for Ventana Press with Gareth Branwyn, contributing editor of Wired . The Mosaic Quick Tour was one of the first books to focus exclusively on the World Wide Web. In 1995, Sean went on to write the Internet Virtual Worlds Quick Tour, one of the first books about virtual communities. In 1996, Sean published the 1184 page uber-tome Internet Power Toolkit. Sean's most recent book, Dot Bomb, chronicles the dot.com implosion, detailing reasons why so many previously high-flying companies died building on those lessons to show how technology companies can thrive in the current downturn. In 1996 Sean also got into the e-business world by founding Carton Donofrio Interactive (CDI), a Web and multimedia design company with Chuck Donofrio, CEO and managing partner of Carton Donofrio Partners. Since its humble beginnings (basically Sean and an intern) CDI has grown to become a several million dollar company serving Fortune 500 clients such as Rubbermaid, Armstrong, Pfizer, Air Products & Chemicals, as well as industrial powerhouses such as W.L. Gore and Associates (makers of GoreTex), Sylvan Learning Systems, Caliber, and Ineos. CDI has constructed e-business solutions for many successful dot-com start-ups including Annuitynet.com, AssociationCentral.com, Realtor.com, Lightningcast, and NetExpress Bank. In addition, CDI is one of the leading providers of Web development and consulting services in higher education, with clients such as Johns Hopkins University, University of North Carolina Chapel Hill, Goucher College, and Open University (UK). CDI has recently expanded into new markets with the launch of Unplugged Interactive, a wireless content and application development company. In 1999, Carton Donofrio Partners founded the Context-based Research Group, a global ethnographic research company. In his spare time, Sean lives a shadow life as an active journalist by frequently contributing to Wired, Green, P.O.V., Media Magazine, and Revolution magazines. He also writes a weekly column on new technology and trends called "The Leading Edge" on ClickZ, the Net's premiere New Economy marketing magazine. He also publishes Cool Tool of the Day, a daily software review Web site and is a semi-frequent contributor and is the co-owner of StreetTech, a consumer electronics and gadget review site. In 1993, Sean coined the term "ego surfing" which was added to the Oxford English Dictionary in 1999. Speeches/ Presentations: Over the past few years, Sean has also become a popular speaker in the United States and abroad: United States: MacWorld: San Francisco (1996-1997) Worldwide Partners conferences: Chicago and New York (1999, 2000) WebAd: New York (1999) WebAd: New York (2000) ClickZ "B2B Email Marketing Strategies" ClickZ "WebMarketing" ClickZ's "B2C Email Marketing Strategies": Los Angeles (October 2000) C|Net's "EdDevCon": New Orleans (November 2000) IWireless World: Los Angeles (April 2001) International: Worldwide Partners E-Business Conference: iMunich (June 2000) "E-Trends WebMarketing 2000" (keynote): Les 2 Alpes, France (December 2000) Education BA, English and Psychology, University of Maryland, Baltimore County 1990 MA, English Literature, University of Maryland, College Park, 1991 Doctoral Candidate, University of Baltimore, School of Communications Design (present) Sean currently lives in Pasadena, Maryland with his wife Lorna, daughter Emma, and (beagle) son Clyde. Speaker: Susan Easton Executive Creative Director Avenue A/Razorfish As an Executive Creative Director at Avenue A/Razorfish, Susan develops web experiences and integrated marketing campaigns for clients in the retail/CPG space, including Garnier-Maybelline, BMG Direct, Kodak, and Ann Taylor. She creates strategically driven solutions that draw upon her experience in a wide range of disciplines, including branding, marketing, web design, print design, and merchandising. Prior to joining Avenue A/Razorfish, Susan was a VP/Creative Director at the Interactive Bureau (now circle.com), where she was responsible for building the company's brand identity practice that included clients like Univision and Sotheby's. Susan joined IAB after successfully running her own design studio for four years in New York and Los Angeles, where she worked with clients such as Estee Lauder, Martha Stewart, Paramount Pictures, and Tommy Hilfiger.   Patricia Neuray Vice President Eastern Sales Overture Patricia Neuray, Vice President Eastern Sales, joined Overture in January 2002 and is responsible for Overture's direct sales efforts for all search products in the Eastern and Midwestern regions of the United States as well as Eastern Canada. Currently, Overture's products include paid placement, paid inclusion, contextual advertising and campaign performance tools. Prior to Overture, Patricia was vice president of sales at LookSmart, where she was responsible for overseeing the Eastern and Midwestern regional sales efforts for paid inclusion and all other ad products. Before she began her career in the Internet, Patricia worked for Imagine Media where she was a publisher of one of their technology magazines. She also worked in marketing for other print publications such as Newsweek and BusinessWeek. Patricia holds a B.A. in Political Science from the University of Florida. Bill Tancer Vice President Research Hitwise Bill Tancer is the Vice President of Research at Hitwise. Bill brings 10+ years of market research experience to Hitwise. Prior to joining Hitwise, Bill has led market research and strategy teams at LookSmart, Zaplet, NBC Internet and Pacific Bell Internet Services. Bill has also covered the Internet sector for Gartner Group as a senior technology marketplace consultant. Bill has a Bachelors of Science degree from the University of Florida in Quantitative Management and a Juris Doctorate degree from the Walter F. George School of Law, Mercer University.

 

 

 

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