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eMA's Online eCourses |
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Basic eMarketing eCourse: This online course provides an overview of e-marketing techniques and processes. Certificate awarded to students that successfully complete this course. More... Advanced eMail eCourse: This online course provides a comprehensive and contemporary curriculum for the experienced marketer. Learn how to make e-mail marketing work for you. Certificate awarded to students that successfully complete this course. More... Advanced Search Marketing eCourse: An introduction to search engines, including how to get listed, using meta tags, and the issues involved in ranking well. Covers both crawler-based and human-powered search engines Certificate awarded to students that successfully complete this course. More... Advanced
Web eCourse: This
online course covers the aspects of eMarketing that relate to site design,
navigation and metrics. This is not a technical course but one that is
useful to marketers that deal with web designers and IT people in and
outside of their company. It provides a basis of knowledge necessary for
the marketer to understand and communicate effectively to technical personnel.
More...
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Is an eCourse right for you? In order to succeed in an online course you must be self-motivated and be able to manage your time effectively. You also need strong reading and study skills. Online courses are as challenging as offline classroom courses. Students must have regular access to a computer with a modem and browser software, an Internet Service Provider and an email address. Computer literacy is required and experience with computer communication is recommended. The procedures for working online will be explained by your instructor.
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