"Simply understanding marketing (or decades of experience) does not prepare one for e-marketing. Traditional marketing and e-marketing are deeply interrelated. The lessons learned are being gathered so quickly, that having an organization dedicated to the topic is essential. The eMarketing Association is the mechanism that provides that crucial link." -Jim Jensen, HP Computer


Dear Prospective Member/Sponsor/Student,

Thank you for visiting our website. The eMA is a professional association of marketers involved with eMarketing and the integration of conventional marketing and eMarketing.

Succeeding in this ever changing arena means continuously sharpening your competitive edge by getting the right information, learning how to use it, and knowing when to apply it. The eMA offers you the solutions, strategies, and credentials you need to further the success of your organization and your career. Learn how to use technology to make smarter marketing decisions, turn information into market intelligence, manage new and traditional distribution channels and improve customer value.

Harnessing the power of eMarketing enables you to:

  • Streamline processes
  • Enter new market segments and business lines
  • Get closer to your customers
  • Reduce Costs
  • Increase revenues
  • Maximize profit

If you are looking for success you have come to the right place. Our exciting organization will help guide you through the changes that have altered the way we do sales and marketing in the 21st century. The eMA is for marketers in every industry, traditional brick and mortar firms, online companies, and clicks and mortar hybrid organizations. We are the future of marketing.

The eMA Will:

  • Enhance your career development with professional certification
  • Reinforce your organization's commitment to high ethics with site certification
  • Provide a resource for eMarketing concepts, strategies, and applications
  • Create a dynamic on line networking solution for the exchange of ideas and best practices
  • Provide you with recognized credentials to position you as a qualified eMarketing professional
  • Create opportunities for national acclaim through our marketer of the year awards
  • Keep you up to date on the latest eMarketing concepts, strategies, technology and more
  • Keep informed about the latest news, trade show information, seminars and meetings

You are entitled to the credential that sets you apart and demonstrates your high commitment to your career and professionalism. Get the recognition that you need to be successful in this ever changing marketing environment. Invest in yourself, your career and your future, we invite you to join us today.


The eMA Team


We're committed to the marketing community through research, advocacy, education and service.