About the eMA

"Simply understanding marketing (or decades of experience) does not prepare one for e-marketing. Traditional marketing and e-marketing are deeply interrelated. The lessons learned are being gathered so quickly, that having an organization dedicated to the topic is essential. The eMarketing Association is the mechanism that provides that crucial link." -Jim Jensen, HP Computer

"It is becoming increasingly clear that no business can ignore the role of Internet and e-marketing in their marketing mix. The concept of integrated marketing is not new, and that is why the eMA is so important. The eMarketing Association presents a wide spectrum of programs in this arena."

-Murray S. Gaylord
Vice President Marketing
NY Times

President's Message / Press Releases / Advisory Board

PHONE:800 .496 .2950 FAX: 408.884.2461 / Email: admin@emarketingassociation.com

The eMarketing Association (eMA) is the world's largest international association of emarketing professionals. Members include governments, companies, professionals and students involved with the emarketing arena. The eMA provides marketing resources, services, research, certifications, educational programs and events to its members and the marketing community. The eMA works with a number of organizations, companies and governments on issues related to eCommerce, multi-channel marketing and legislative issues. The eMA has members in over 40 countries around the world, and sponsors or manages over 30 events a year. Over 3,000 marketers have enrolled in eMA online courses and thousands of eMarketing professionals and students have achieved certification status.

Membership in the eMarketing Association, recognized worldwide, indicates a commitment to our profession as well as to professional development and achievement. eMA certifications are endorsed by governments, educational boards, colleges and universities, and provide eMarketers with a tangible credential for advancement in our field.

The eMA advocates ethical practices in Search Engine Optimization (SEO), eMail marketing, and web site promotion. Members subscribe to a strict code of ethics prohibiting spam, unethical SEO techniques and other practices that are not in compliance with honest and ethical business practices.

The eMA is committed to enriching the marketing community and its members through recognition, research, advocacy, education and service.

Quick eMA Facts:

• The eMarketing Association is the accreditation body for the Certified eMarketing Associate (CeMA certification), which is offered in over 300 schools and colleges throughout the world, as well as online through the eMA site. The eMA also offers the CeM (Certified eMarketer) which is recognized around the world as the premier eMarketing certification. The eMA was the first marketing association to have its certifications offered through the public education system in the United States. Presently over 300 schools and colleges offer eMA certifications.

• Thousands of marketers have improved their careers and opportunities through membership and the eMA's online educational programs.

• The eMA founded in 1997, was the first association to specifically focus in the eMarketing arena.

• The eMA is actively involved in industry and government initiates that concern the eCommerce arena.

• The eMarketing Association is the largest international association devoted exclusively to eMarketing practices, and processes.
  

The eMA has members in over 30 countries including:

The United States, Canada, France, Germany, Australia, New Zealand, Belgium, Hong Kong, Hungary, Sri Lanka, Brazil, Puerto Rico, Saudi Arabia, Sweden, Switzerland, Turkey, Ukraine, UAE, Spain, Pakistan, Japan, India, England, Greece, Columbia, Belgium, Singapore, Egypt, Malaysia, Puerto Rico, Mexico, Kuwait, Great Britain.

The eMarketing Association does NOT accept memberships, ecourse enrollments, certifications or conference registrations or any other business from persons in the following countries:

North Korea, Cuba, Iran, Libya, Iraq, Syria, Nigeria, and Sudan

Corporate eMA members include:

Corporate eMA members include: AT & T - Xerox Corporation -FindWhat.com - Lycos insite - Victoria's Secret - Oracle Corporation - Careerbuilder - Ogilvy One Worldwide - Harte Hanks - Compaq Computer - The Coca Cola Company - Yahoo! - American Society for Quality (ASQ) - MarketSoft - SBI-razorfish - Bank of America -Amazon - Xilnix -Digital River - MarketWire - LookSmart - AC Nielsen - IBM - HP Computer - Plexus - WebTrends- Overture - DeepMetrix - DoubleClick - L-Soft - SilverPOP - Razorfish - eRealty - Microsoft -AOL Time Warner -eMarketing, inc.-Texas Instruments - ComChoice- eComputer Law -Intel - Verizon -eMarketer - Adobe Systems, And thousands of other companies committed to improving eMarketing and Internet commerce.

• The eMA sponsors or co-sponsors over 60 events and conferences every year.
• The eMA provides extensive educational resources for its members and the marketing community.
• Representatives of the eMarketing Association have spoken and presented at conferences held by:

San Diego State University, DECCA, Business Professionals of America (BPA), Adtech,The US Army and many others.

• The eMA website is over 1,800 pages and is updated every day with new content and resources.
• The eMA website is visited by thousands of marketers each day looking for resources and information on eMarketing.

The eMA members-Only Area Contains:

PDF Reports

FBI internet Fraud Report
2002 Internet Usage
US Department of Commerce
2001 UN eCommerce Report
eMail Guide
Marketing Employment Outlook. U.S. Department of Labor
dot com disclose
e Advertising Executive Summary
eMail marketing
Guerilla Web Promotion
International
Internet Advertising
Search Engines
How to comply with the children's online privacy protection rule
Federal Trade Commission Advertising FAQ's
The Q2 Online Media Report
Email Products Guide (Preliminary Version 1.0)
Security
Netpreneur's eMail Resource Guide

Power Point Presentations

You need to have Microsoft Power Point installed on your computer to view these presentations.

Dot Com Disclosures
Online Fulfillment
Privacy Issues
Robert Fleming's SDSU presentation

White Papers On:

Banner Advertising
Viral Marketing
Search Engines
Newsletters/Ezines
Online Publicity
Email Marketing
Trademarks
Copyrights
Press Releases

Plus...

Glossary
15 Minute Marketing Lessons/Exercises
Promotions Mix
SWOT Analysis
Five Forces Analysis
Articles
Statistics
Links
Career Center
Discussion Board
Contact a Consultant
Search the Event Database
Search the US Government Database

Legislative Committee
focuses on government relations and internet legislation

Educational Committee
focuses on a greater emphasis of e-marketing in the academic environment

Membership Committee
focuses on expanding the associations membership and promoting eMA programs, seminars and sponsored trade shows.

eMA Headquarters:
91 Point Judith Road #129
Narragansett, RI 02882
PHONE: 401.315.2194 FAX: 408.884.2461

West Coast Office:
eMarketing Association
Torrance, CA

PHONE: 800 .496 .2950

FAX: 408.884.2461 / Email: admin@emarketingassociation.com