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Certified eMarketer (CeM) - Professional Certification

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Benefits of Professional CeM Certification:

Professionalism - Certification indicates a high level of professionalism to your coworkers, customers and clients, increasing your consultative value.

Leadership - Certification signifies that you are dedicated to continuous improvement of yourself and the professional standards of your staff.

Recognition - Certified CeM professionals receive a personalized certificate, and the privilege of using the CeM designation on their letterhead and business card (i.e. Joan Smith, CeM)

Knowledge - Certification will improve your understanding of the most current sales and marketing processes and trends.

Achievement - Only a small percentage of eMarketing executives achieve certification, indicating you are a leader in the eMarketing profession.


Professional members of the eMA are eligible for the CeM examination.

The CeM Exams are taken at your convenience.

There is a 2 1/2 hour time limit to taking the exam. All eMA certification examinations are provided via a secure online testing service.

Interested in becoming CeM Certified? Become a Professional Member to begin the process!
Or order both here.

Join the eMarketing Association

Questions? e-mail us at Taylor@emarketingassociation.com



eMarketing Education

The best way to prepare to pass your CeM exam is to take our online courses and study the exam textbook eMarketing (below).

You can also take a practice test here


What is CeM Certification All About?

Since the practice of eMarketing is relatively new, marketing executives need a program that certifies professional competency. It is important to recognize the eMarketers who have met high standards of experience, knowledge and ethical conduct as is done in other professions. The eMarketing Association certifications fulfill this need. The certification designation demonstrates that you are a professional. Certification announces your professional competency to your employer, clients or customers-and to your peers in the eMarketing profession

CeM Certification Objectives:

1. To establish and maintain a uniform standard of professional competency in the field of eMarketing.
2. To recognize professional expertise, experience and knowledge and professional conduct.
3. To encourage continuing education and professional development among eMarketers.

How Do I Become CeM Certified?

1. Become an eMA Professional Member
2. Certify to 2 years of eMarketing experience
3. Pass the certification examination

When and Where do I take the Test?

The CeM Exams are taken at your convenience. There is a 2 1/2 hour time limit to taking the exam. The exam is delivered online via eMail and a website. The exam is available in most countries.

Applicants that fail the examination may retake the test one more time without additional fees.

What Will It Cost?

There is a $190 examination fee required. Additionally, you must be a professional member in good standing. You will recoup this investment many times over in the form of job advancement, performance, leadership in your profession and recognition.

Refund Policy:

Candidates who have paid the application and examination fee and cancel in writing at least 2 weeks prior to the scheduled examination can request to take another scheduled examination without incurring additional expenses, or receive a full refund of all fees paid. Persons who have not withdrawn their application fee and fail to take the examination as scheduled will forfeit the entire application and examination fee.