Day 1 - April 9th, 2013- Conference Schedule

8:00 Registration/ Breakfast = Key Presentations to be held in the main conference ballroom

9:00 - 9:10

 

Opening remarks:

Robert Fleming
Robert Fleming

President and CEO
eMarketing Association

9:10- 9:55

Keynote Address:

Kevin Lee

Kevin Lee
CEO and Co-Founder
Didit

Marketing Optimization across Paid, Earned, Shared and Owned Digital Media.

TRACK Social Marketing Search Marketing eMail Marketing
10:00-10:50

Content Marketing in the Age of Social and Email

Speaker: Jeff Mesnik
Founder and President
ContentMX

Why Google+ can enhance your SEO - (PANEL)

Samantha DeVita
Director of Marketing & Communications
R2integrated

Adam Dorfman
Partner
SIM Partners

Tom Kazarian
Director of SEO
eHealth, Inc.

eMail Optimization techniques for Mobile Devices and Tablets - (PANEL)

Matt Caldwell
Vice President, Creative & Agency Services
Yesmail

Christopher Barnes
Director | Agency Partnerships | Email Strategy
Blue Hornet

11:00 -11:50

integrating social marketing into your overall program

Speaker: Noah Dyer
Director of Internet Marketing
Sure Spark Internet Marketing

Paid Search ads, design for maximum conversions - (PANEL)

Terry Whalen
Managing Director
CPC Search

Jo Stumpner
Director of Internet  Marketing Services

Top Floor Technologies

Leveraging email for social marketing - (PANEL)

Samantha Stone
Founder
The Marketing Advisory Network

Jeff Mesnik
Founder and President
ContentMX

Craig Gauthier
Founder
Strategy Line Inc.

Christopher Barnes
Director | Agency Partnerships | Email Strategy
Blue Hornet

11:50-1:00 Lunch
1:10-1:50

Turning Likes into customers

Speaker: Bill Parkes
Chief Digital Officer and EVP
nFusion

Organic Search, a gameplan for 2013- (PANEL)

Noah Dyer
Director of Internet Marketing
Sure Spark Internet Marketing

Grant Simmons
Director, SEO and Social Product
The Search Agency

Maury F. Rogow
Founder
RipMedia Group

Tom Kazarian
Director of SEO
eHealth, Inc.

Creating actionable improvement from email analytics - (PANEL)

Craig Klein
President and CEO
SalesNexus

 

2:00-2:50

Pinterest - Social Media's Latest Shiny Object, or Powerful Business Builder?

Speaker: Karen Clark
Owner
My Business Presence

SEO Pros take on all attendee questions in a highly interactive session - (PANEL)

Noah Dyer
Director of Internet Marketing
Sure Spark Internet Marketing

Grant Simmons
Director, SEO and Social Product
The Search Agency

Maury F. Rogow
Founder
RipMedia Group

Yichen Liu
Senior SEO Project Manager
Internet Marketing Inc.

Jeff Oxford
Senior SEO Manager
Internet Marketing Inc.

CrowdFunding and Email Marketing - (PANEL)

Mark Perlmutter
Founder
MicroAngels Global Crowd Funding
Network

 

2:50 -3:30 Networking Break
3:30-4:20

Creating a powerful marketing Strategy with Linkedin

Speaker: Camtu Pham
Founder
CleverLink Group

Tablets, Mobile, and SEO (PANEL)

Josh Farkas
founder & CEO
Cubicle Ninjas

Jim Bernthal
President & Owner
Top Floor Technologies, LLC

Building email programs with social marketing - (PANEL)

Jeff Mesnik
Founder and President
ContentMX

Renee Azoulay
SVP Strategic Planning & Promotions
Ventura Associates International

4:30 - 5:20

Facebook,LinkedIn, Twitter, YouTube, Google+ - result oriented conversations.

Speaker: Renee Azoulay
SVP Strategic Planning & Promotions
Ventura Associates International

SEO Best practices and lessons learned - (PANEL)

Maury F. Rogow
Founder
RipMedia Group

Nate Purpura
Director of Communications
eHealth, Inc.

Yichen Liu
Senior SEO Project Manager
Internet Marketing Inc.

Tom Kazarian
Director of SEO
eHealth, Inc.

Jeff Oxford
Senior SEO Manager
Internet Marketing Inc.

Maintaining and building clean databases for segmenting and targeting eMail - (PANEL)

Craig Klein
President and CEO
SalesNexus

 

5:30-7:00

Networking Reception Party -All attendees welcome!

Join your fellow delegates for a feast of great food and drinks at the conference welcoming reception. Bring your appetite and plenty of business cards. Cocktails - fresh roasted turkey carved on the spot - cheeses, hors d'oeuvres, and more. Wonderful opportunity to meet with speakers, panelists, sponsors and fellow attendees.

See Agenda Day2

The eMarketing Association (eMA) reserves the right to make changes to the events agenda. Unforeseen circumstances may result in the substitution of a presentation, venue, topic or speaker. The eMA reserves the right to reject or rescind any registration and return registration fees accordingly. Registrant, speaker, sponsor or other attendee or agent assumes all risks incidental to participation in all event activities, including loss or damage to property. eMA's total liability shall be limited to the amount of fees received, if any, from a particular registrant. The eMA takes photos and videotapes of this event, by attending you give permission to use images taken at the conference, as well as any written comments on our evaluation forms in advertising and promotion for the eMA.

Cancellations and Substitutions
If you must cancel for any reason, notify us via email by March 1, 2013. Your registration will be refunded less a $250  processing fee. Cancellations after March 1, 2013 are non-refundable. If you cannot attend the event due to unforeseen circumstances, you may transfer your registration to another person.  Questions regarding cancellations and substitutions should be directed via email to reed (at) eMarketingAssociation.com.

If for reasons of Force Majeure the event cannot take place as scheduled the organizers reserve the right to reschedule the event to a date and place of its choosing.