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Kevin Akeroyd
COO
JigsawKevin Akeroyd is responsible for Operations, Revenue, Marketing, Alliances, and all Client and Community facing Services for Jigsaw. Before Jigsaw, Kevin held General Management positions at large public companies such as Acxiom Digital (previously Digital Impact) and RR Donnelley & Sons Company. He also held President and CEO positions at several start-ups, including Gallery Player, Inc. and The Loan Page, Inc. Kevin is an alumni of the EPSO program at the Stanford Graduate School of Business, and has a degree in Business Administration from the University of Washington.
Chris Baggott
Co-Founder/CEO
Compendium Blogware
Author: Email Marketing By The NumbersChris Baggott has been a leader in database marketing for more than 20 years, Chris was recognized by BtoB Magazine as a "Who's Who in B-To-B" and his blog was voted "Best Online Marketing Blog" by MarketingSherpa readers and "Best of the Web" by Forbes.
A marketing futurist and voice for blogging, search engine optimization and email best practices, Chris has been quoted in such publications as Forbes, Inc., AdWeek, 1to1, CRM, Direct, DM News, Dow Jones Online Retail Report and MarketingSherpa. Chris makes more than 50 appearances a year, speaking on best practices in database and email marketing at such venues as the Harvard Business School Entrepreneurship Conference, Ad:Tech, American Advertising Federation, American Marketing Association, Business Marketing Association, Dreamforce, eMarketing Association and the National Center for Database Marketing.
Chris was the co-founder of ExactTarget and has just launched his latest venture Compendium Blogware that focuses on Organizational Blogging and Search Engine Optimization.
Finally, Chris is author of the new book from Wiley: Email Marketing By The Numbers.
A native of Pittsburgh, Chris now resides near Indianapolis with his wife and 4 children.
Susan Bratton
CEO
Personal Life Media, Inc.Susan is the co-founder and CEO of Personal Life Media, Inc. a podcast publishing company producing 15 weekly audio shows and companion blogs on personal growth, relationships, longevity and spirituality for people on the leading edge of culture. (click here for The Story)
Known for her “power-rolodex” of decision-makers in Internet marketing and media and for her success launching online advertising products for @Home Network, Excite, Mailblocks and Maven Networks Susan is also the host of a weekly podcast called "DishyMix: Juicy Interviews with Famous Internet and Media People."
A courageous leader, Susan’s experience has ranged from first revenue generation at Mailblocks, ultimately sold to AOL, to managing a 200+ team as SVP Sales and Marketing at Excite@Home, responsible for more than $100 million in revenue.
In addition to founding Personal Life Media, she actively advises a handful of carefully selected organizations ranging from pre-funded start-ups to early-stage profitable companies helping them raise money or more successfully monetize their existing businesses. Her board work also includes account prioritization and sales strategy, go-to-market positioning and packaging products and services for companies in the interactive space.
She sits on the board of directors of Intelevision and ZEDO, Inc. and the advisory boards of 1 (800) FREE-411 aka Jingle Networks, Collarity, Inc., Maven Networks, Inc., mbuzzy, Inc., MerchantCircle.com, OurStory.com, Powered, Inc., and BlueEgg.com as well as the boards of the Silicon Valley American Marketing Association and the Bay Area Interactive Group.
Susan is now Chair Emeritus of ad:tech Expositions, the leading conference for digital marketers that reaches more than 20,000 attendees at events in San Francisco, Chicago, New York, London, Shanghai and Sydney. From 2001-2006 she personally selected nearly 1,000 speakers each year as she programmed each ad:tech uniquely. She brings her Internet marketing savvy to Personal Life Media.
AdAge magazine recognized Susan as a “Digital Media Master” and one of the “10 Internet Pioneers.” Madison Avenue Journal awarded Susan a "Meteor" All-Star Award in 2007. A founding member of the Internet Advertising Bureau, she served 5 years, including an election to Vice Chairman. She continues to be a sought-after speaker, presenting at over 50 digital conferences and winning the coveted DEMO God award.
Happily married for 14 years, Susan attends to her daughter (10) and inventive husband and business partner while squeezing in time for community support, working out and traveling the world. In addition to a BS with honors in Business Administration from the University of Phoenix, Susan has furthered her executive education at the Stanford Graduate School of Business.
She’s a “Life Mastery” graduate from the Anthony Robbins’ University; has been educated on EMO by the Insight Institute as well as Tantra technique by Ecstatic Living and she’s working her way through all the levels of the Human Awareness Institute. She loves Burning Man, new beauty secrets, global consumer trends and trip hop music. Susan handles the content, talent and advertising and sponsorship relationships at Personal Life Media.
Joe Cothrel
VP of Community Management Services
LithiumWidely recognized for his pioneering work in online communities in business, Joe leads Lithium's community management and moderation Professional Services Group.
As consultant and researcher, Joe has worked with more than 200 organizations who have deployed online community technologies and other social software for interacting with customers, partners, and employees. Joe's experience includes three years as vice president of research at Participate Systems, where his customers included AT&T, Cisco Systems, IBM, Microsoft, SAP, and many others. Prior to that, Joe worked as a senior researcher in the Global Best Practices Group, now part of PriceWaterhouseCoopers, where he focused on collaborative technologies, corporate performance measurement, and business process improvement.
In addition to his work with clients, Joe has devoted significant time to advancing the understanding of online communities in business. With partners in academia, he studied the impact of online communities on marketing (Texas A&MUniversity), social and organizational dynamics (University of Toronto), and social networks (University of Virginia). His articles have appeared in journals such as MIT Sloan Management Review, IBM's Knowledge Directions, Strategy & Leadership, and The Journal of Computer-Mediated Communication. He has been quoted in CIO, Computerworld, the New York Times, the Wall Street Journal, Forbes, Fortune, and other publications.
Joe holds an M.A. from the University of Michigan and a B.A. from the University of Toledo.
Robert Fleming
President and CEO
eMarketing AssociationAs Chief Executive Officer and co-founder of the e-Marketing Association (eMA), Mr. Fleming guides the Association's efforts in education, professional development, certification and legislation for individuals and companies engaged in e-marketing.
Mr. Fleming helped co-found the eMarketing Association in 1999 , with a vision of bringing Internet marketers together to share ideas and processes.
Today, the eMA enjoys the status of being the world's largest international association of eMarketing professionals with members in over 40 countries around the globe. Before co-founding the eMA, Mr. Fleming was Vice President of Business Development for the California Manufacturing Technology Center (CMTC). CMTC is a program of the United States Department of Commerce, National Institute of Standards and Technology (NIST), designed to help U.S manufacturers become more productive and efficient.Mr. Fleming was president of Stock Editions, Inc., the worlds largest subscription stock graphics firm. He was responsible for developing the first royalty free photography service and the first stock photography to be offered on CD-ROM. Mr. As VP of Communications at Optical Radiation Corporation, he designed, developed, and implemented the successful introduction of LiteStyle ophthalmic lenses, Flexeon intraocular lenses, RxPediter computer for medical use as well as many other industrial medical and scientific products. In 1990 he directed the successful launch of Cinema Digital Sound. This was the first digital sound system for motion pictures that debuted in the movie Dick Tracy. Technology from this system is used today within the motion picture industry.
Mr. Fleming has held senior management positions with the American Cancer Society, Adtech, Inc. and The Standard Oil Company. He has received over 45 awards for marketing and communications including 3 American Advertising Federation ADDY awards. He has spoken and many conferences and seminars including, the Aruba Tourist Bureau, Caterpillar Dealers Meeting, The United States Army, Ad:tech, DECCA and many others. He is a Member of the Board of Center for Integrated Marketing Communications at San Diego State University. His work is on permanent exhibit at the United States Library of Congress Collection of excellent Corporate Communications. He attended Northeastern University in Boston. Mr. Fleming has held numerous seminars on marketing and has been published in a variety of national and regional publications. In addition to leading the eMarketing Association, Mr. Fleming provides marketing consultation services to senior management and corporate directors of several Fortune 500 companies.
Robert lives in Rhode Island with his wife Cheryl and their 3 children.
Murray Gaylord
Vice President Marketing and Customer Insights
New York Times.ComMurray Gaylord, previously vice president, brand marketing for Yahoo! Inc., was named vice president, marketing for NYTimes.com in January, 2007, and added the role of vice president, Customer Insights for The New York Times Media Group in August, 2007.
In his role at the Times, Mr. Gaylord is a member of the NYTimes.com senior management team and oversees all marketing, customer and consumer insights and Web analytics.
Mr. Gaylord joined Yahoo! in 2000 and was named vice president, brand marketing in 2001. In that role he led the company's advertising, market research, creative, trade marketing and community relations departments.
Previously, Mr. Gaylord was executive vice president and chief operating officer of The Advertising Council from 1997 to 2000, where he helped to create new executions of memorable public service campaigns including Smokey Bear, "Friends Don't Let Friends Drive Drunk" and "A Mind is a Terrible Thing to Waste."
Before that, Mr. Gaylord was executive vice president, director of client services for TBWA Chiat/Day and executive vice president, group account director at Scali, McCabe, Sloves, Inc. Mr. Gaylord also held various roles at Young & Rubicam, Inc. He received a B.A. degree in psychology from the University of California at Los Angeles.Mr. Gaylord is the current Chairman of the American Advertising Federation and is on the board of directors of the Advertising Educational Foundation and the Miami Ad School. He is a founding member of the eMarketing Association advisory board.
Val-Pierre Genton
Vice President, Business Development
BrightTALKVal-Pierre Genton is the Vice President of Business Development at BrightTALK™. In 2002, he pioneered the e-Symposium online conference format, which has become the de facto benchmark for half-day and full-day online events. In 2005, e-Symposium became a part of BrightTALK and today, online events are a key part of the business.
With the ability to connect with relevant content and thought leaders live and on-demand over the web, audiences are now looking to BrightTALK to replace or complement the onsite tradeshows and conferences they attended in the past to create a new forum for critical knowledge exchange. The online events are a series of topical webcasts run over the course of half or full days, focused on timely subjects. They are free for attendees.
Between 2006-2008, Val-Pierre was the Chair of the Internet Advertising Bureau’s B2B Council. During this time, the council grew to include leading organizations such as Google, Microsoft, AOL Time Warner, CA and WPP. Today, the council is regarded as the leading voice for digital marketing in UK business with best practice frameworks and educational events & resources, which are free for members.
Jeff Glueck
Chief Marketing Officer
TravelocityJeff Glueck oversees marketing activities for Travelocity, including advertising, merchandising, customer experience, design, personalization, CRM, search engine marketing and editorial content, business development, and community sites including IgoUgo.com. Since assuming the role in January 2004, Jeff has helped Travelocity launch a new site design and interface, a new logo, the wildly popular Roaming Gnome Advertising campaign, the Travelocity Guarantee and Customer Bill of Rights, as well as a new tagline: "You'll never roam alone."
Previously, Jeff led the product team that built Travelocity's dynamic packaging platform, which has helped more than one million travelers build their complete trip, while saving time and money by booking flight, hotel, car and activities together. Prior to Travelocity, he helped found and launch Site59, where he served as chief strategic officer and VP Business and Product Development. Site59 became the leader in the US "last minute deals" arena and won numerous honors for innovation. In March 2002, Site 59 was acquired by Travelocity. Earlier in his career, Jeff served as advisor to the Ministers of trade and travel of Peru, Venezuela and Bolivia as well as a White House Fellow in Washington D.C. working on international trade and economic development financing for Asia and the Middle East.
Under Glueck's direction, Travelocity has been recognized for its business rejuvenation, including "Turnaround Company of the Year" from the American Business Awards, and a Gold Effie from the American Marketing Association for best retail advertising campaign in the USA.
Glueck, named to Advertising Age's 2007 "40 under 40," holds degrees from Harvard University and Oxford University, where he was honored as a Marshall Scholar.
Matthew Greeley
Founder and Chief Executive Officer
BrightideaMatthew Greeley is Founder and CEO of Brightidea, a leading provider of corporate social networking software. Over the last 10 years, Matt has worked with companies like Cisco, Harley Davidson and British Telecom to accelerate their marketing efforts and help meet their business goals. Prior to founding Brightidea, Matthew consulted for Wrenchead.com, helping them raise over $100 million in venture funding from investors including: CBS Corporation, Polaris Ventures, and Goldman Sachs. Before joining Wrenchead.com, Matthew co-founded Silicon Valley enterprise software provider Alyanza Software, which was acquired by Niku eight months after founding, yielding triple digit returns to early investors. Matthew began his career at FMK Advisors, an east coast hedge fund, where he focused on marketing and fund raising.
Cheryl Hodgson
Hodgson Law GroupToday’s increasingly complex business environment and an Internet-centric world make it more and more challenging to protect a brand or other intellectual property. Cheryl Hodgson is uniquely qualified to help clients meet that challenge.
With more than 25 years of experience in trademark and copyright legal matters, Hodgson offers a unique combination of legal expertise and practical business experience gained prior to beginning her career as an attorney. Her practice focuses primarily on the registration, licensing, and enforcement of agreements pertaining to trademark and copyright properties, helping clients to protect their valuable intellectual property. Hodgson has participated in several landmark cases related to trademark and music related matters, including one case resulting in the largest jury verdict in trademark law history on behalf of a major international corporation. She also draws on her prior experience in the music industry – as a former licensed talent agent and artist manager – to assist clients in the entertainment business with trademark and agreement-related issues.
Hodgson’s services include registration, licensing and enforcement of trademarks and copyrights; domain dispute resolution; brand management; corporate registrations; and licensed use of trademarks in merchandising. On behalf of clients in the entertainment industry, she provides assistance in the registration and protection of entertainment service marks; artist management; music publishing, artist recording and talent agreements; royalty audit claims settlement; film and TV rights acquisition, production and distribution agreements; and music catalogue acquisition. Her clients range from the smallest start-up ventures to the largest international corporations. For smaller clients that don’t have general counsel, Hodgson often serves as ad hoc counsel, efficiently coordinating the services of other legal specialists as needed.
A regular speaker and guest lecturer on trademark and copyright law matters, Hodgson has lectured at the California Copyright Conference, Los Angeles Copyright Society, CLE International, University of Miami School of Law, University of Denver College of Law, University of Colorado Denver Center, and Tulane University Law School. Drawing on her experience in the entertainment industry, she has addressed the Eat’m Music Conference, American Bar Association Sports & Entertainment Law Forum, University of Texas/Texas State Bar Entertainment Law Seminar, New Orleans Jazz Festival Legal Symposium, San Francisco Music Fair, and California Lawyers for the Arts. She has also shared her expertise as a guest author for industry publications such as the ABA Entertainment and Sports Lawyer, Colorado Lawyer, and Denver Law Journal.
Hodgson has completed training for arbitration and mediation of Intellectual Property Disputes and Advanced Workshops for the Uniform Resolution of Domain Disputes at the World Intellectual Property Organization in Geneva, Switzerland. In July 2007, she was named to the WIPO List of Mediators and Arbitrators for Intellectual Property Disputes. She is also serving a two term as a member of the ADR Programs Committee of the International Trademark Association. Hodgson has been named President of the California Copyright Conference for 2008-2009.
Hodgson has been admitted to practice law in California, Colorado, New York, Tennessee and Oregon, and has served as Professor of Music Law at Loyola University School of Law. She serves on the Board of Directors of the California Copyright Conference and is a member of the Los Angeles Copyright Society, the Intellectual Property section of the California State Bar, and Big Sisters of Los Angeles. She is also the founder of Canto Novo Music, a copyright administration company focused on the rights of Spanish composers. Hodgson holds a J.D. from the University of Denver College of Law and a B.A. from Louisiana Tech University.
Michael Hong
Director of Digital Marketing
LG Electronics USAMichael is a unique breed of marketer who practiced architecture for 5 years before entering marketing field. He now has 17 years of marketing and marketing communications experience at AT&T, LG Electronic and ad agencies combined.
At AT&T, he was one of pioneers in multicultural marketing. Leveraging his own experience of being a bilingual person, he helped creating multilingual marketing solutions, including development of att.com/global, targeting multilingual customers in 7 different languages.
At LG Electronics North America, Michael held multifaceted position including corporate branding for North America while managing digital marketing communications team for the US market. During his 4 yeas of tenure, aided brand awareness increased from below 40% to over 90% and visitor traffic to LGusa.com increased over 500%.
As Director of Digital Marketing and Global Counsel of Digital Marketing at LG, he lead launched of a web2.0 and successfully integrated Reviewed-Powered-Marketing programs among other digital marketing initiatives.
Danny Kastner
CEO
FanRocketDanny Kastner has built his career by combining extensive experience in music and media with creative invention. He founded three successful startups in the realm of media: Music Interactive, Scores International, POPstick and now FanRocket™. His creative achievements as a musician have been featured in numerous television programs and have earned him multiple awards from ASCAP and BMI as well as the John Lennon, Mid-Atlantic, and WRA Song Competitions. Danny gained instant notoriety as the shaggy-haired, leisure-suit-wearing, guitar-strumming, "representing-the-creatives-of-the-world" contestant on NBC's "The Apprentice" with Donald Trump.
A constant innovator in the Internet space, he founded the first music industry portal in 1994 with Music Interactive. At POPstick, Kastner pioneered the first large-scale social marketing initiatives for Microsoft and others across the US. With FanRocket™ Danny continues on his quest for creative innovation that solves a real challenge: Build the hottest online TV and Content user portals that integrate FanRocket's user generated content and social networking technologies in partnership with global brands, portals and television networks.
Kayden Kelly
Managing Director
Blast Advanced MediaWhen Kayden Kelly isn't risking life and limb on his single speed mountain bike or spending time with his family, he moonlights as the Managing Director of Blast Advanced Media (where he really dreams about becoming a pro cyclist, and please don't ask him about the Single Speed World Championships!). Blast Advanced Media provides website optimization and online marketing services for ecommerce and lead generation focused websites.
With over 10 years of experience in marketing and web based technologies, Kayden has worked with startups to big brands like Hewlett-Packard, Lockheed Martin, Sysco, Lennar, Brocade and Marvell. His utmost goal is to help architect the most effective approach to achieving improved performance and revenue goals for every client.
Kayden has led the development of several web based marketing software products including Video SEO Producer and Motivity™. Motivity is a website marketing and management platform for marketing teams who need search engine optimized ecommerce and content management solutions that tightly integrate with online marketing and tracking tools such as Google Analytics, Adwords, Website Optimizer and Affiliate Marketing.
His passion for improving websites and backing it up with documented results makes his expert, insightful and informative sessions a must see at industry leading events. Past engagements have included Web Builder, Search Engine Strategies, Borders Books, and the International Emmy Awards.
Joe Koufman
Vice President of Business Development and Marketing
Engauge DigitalJoe Koufman serves as the Vice President of Business Development and Marketing for Engauge Digital, with responsibility for marketing to and attracting new clients to the agency. Engauge Digital is the interactive marketing Center of Excellence for Engauge Marketing which combines the disciplines of branding, digital, and direct marketing to partner with clients such as Kraft Foods, Best Buy for Business, The Home Depot, AirTran Airways, Hanesbrands, Logitech, and Huntington Bank.
Koufman previously spent eight years at KnowledgeStorm, an online business software directory that was acquired in late 2007 by TechTarget (NASDAQ: TTGT), serving most recently as Director of Strategic Accounts. His business development responsibilities included major technology brands such as Oracle, Infor, Consona, CA, IFS, and Cognos. Previous to KnowledgeStorm, Koufman spent five years in retail management in North Carolina, Louisiana, Wyoming, and Georgia.
Koufman is currently President of the Atlanta Interactive Marketing Association (AiMA), where he has served on the board of directors since 2004. A sought after speaker, Koufman has spoken recently at events held by the eMarketing Association, the Customer Relationship Marketing Association (CRMA), and the Ticket Summit. For fun, Koufman hosts a weekly Internet radio music show that can be heard live on Tuesday nights at http://www.GumboShow.com.
Koufman holds a bachelor's degree in both Politics and Speech Communications from Wake Forest University.
Kevin Lee
Executive Chairman and Co-Founder
DiditKevin Lee Didit Co-Founder & Executive Chairman, has been an acknowledged Search Engine Marketing expert since 1995. Kevin's years of SEM expertise provide the foundation for Didit's proprietary Maestro search campaign technology used by major marketers and agencies.
Didit's unparalleled results and client growth have earned Didit recognition not only among marketers but also as part of the 2007 Inc 500 (#137) as well as a #12 position on Deloitte's Fast 500. Kevin's "Paid Search Strategies" column for ClickZ is read by thousands, and his book, "The Eyes Have It: How to Market in an Age of Divergent Consumers, Media Chaos and Advertising Anarchy" has been widely praised.
A founding board member of SEMPO and its first elected Chairman Kevin is also active on DMA and IAB Committees. The Wall St. Journal, Business Week, The New York Times, Bloomberg, CNET, USA Today, San Jose Mercury News and other press quote Kevin regularly.
Kevin lectures at leading industry conferences plus: NYU, Columbia, Fordham and Pace Universities. Kevin's expertise is also valued by Wall Street he has briefed analysts and clients of JP Morgan, RBC, UBS, Piper Jaffray, Bear Sterns, Citicorp & others. Kevin earned his MBA from Yale School of Management in 1992 and lives in Manhattan with his wife and daughter.
Loren McDonald
Vice President , Industry Relations
SilverpopMcDonald has 24 years of experience in marketing, consulting and strategic planning. Prior to Silverpop, he was vice president of corporate communications at Lyris, Inc., and had served as vice president of marketing at EmailLabs. McDonald was founder and president of Intevation, an e-marketing services firm specializing in email and search engine marketing services. He's held executive marketing positions at companies including USWeb/CKS, NetStruxr and Arthur Andersen.
McDonald is a columnist for Media Post Email Insider and a former ClickZ Email Delivery columnist. He is a frequent speaker at major industry conferences and events and is often quoted in the press. In 2005, he was selected Marketing Executive of the Year by the American Business Awards (the Stevie's). An industry newsletter he launched in 2003 has won seven awards including Best B2B e-newsletter from MarketingSherpa and the ClickZ Marketing Excellence Award.
Roger Neal
Senior Vice President and
General Manager
BusinessWeek.com
Roger Neal is senior vice president and general manager of BusinessWeek.com, a position he assumed in August, 2006. In this role, he is responsible for growing revenue, traffic, and visibility for BusinessWeek.com as it builds its position as a major site for business content on the Web.
Mr. Neal brings close to 25 years of experience in online content development, strategic planning, business development, new media, marketing, and publishing. Prior to joining BusinessWeek, he served as director of business development at eBay, where he was responsible for generating revenue growth through key strategic partnerships. Mr. Neal has also held senior positions with AOL and Time Warner, Inc.
Mr. Neal holds a master’s degree in Marketing and Finance from Columbia University and a bachelor’s degree in Economics from the University of California at Los Angeles.
Jeremiah Owyang
Senior Analyst
Forrester Research, Inc.Jeremiah Owyang serves Interactive Marketing professionals. He is a leading expert on Social Computing, social media, social media measurement, Web marketing, and interactive marketing. According to Technorati, Jeremiah is one of the top 1% of bloggers, and his blog, Web Strategy, is ranked #30 on Advertising Age magazine’s Power 150 list of top media and marketing blogs.
A video blogger and podcaster, he speaks at a strategic level on Web marketing topics around the globe. Prior to joining Forrester, Jeremiah served as the director of corporate media strategy for PodTech.net, an online video and podcasting company, and led the Social Computing program at Hitachi Data Systems as the online community marketing manager. He has also held positions at World Savings (LADM), Cable and Wireless, and Exodus Communications.
Holly Reville
Founder and CEO
Xpressive MarketingHolly Reville is a humanitarian, an entrepreneur and an author from San Diego, CA. Her life mission is to share her gifts with the world and globally educate and inspire people through gratitude, contribution and love. She consistently invests time in her own education and volunteers frequently within her community.
Holly is founder of Xpressive Marketing, specializing in corporate training, cause and social media marketing. The company’s passion is educating CEO’s and executives on how to take their business to the next level, using her ORG process. The ORG process helps you to get complete clarity on your objectives, inspires your team in the company mission and develops a proven gameplan to get you from where you are to where you want to be. Click here to learn more.
Holly is the author of children’s book, My Beloved Child, Dream Big. It is her dream through this book to teach children and adults everywhere the secrets to a successful and fulfilled life and to share the proceeds with schools and non-profit organizations that invest their efforts in the education of children. Click here to learn more.Business Seminars & Public Speaking
Holly is available to speak at professional business seminars about marketing, social media, cause marketing, goal setting and fundraising.
Jonathan Richman
Director of Business Development
Bridge WorldwideJonathan is Director of Business Development for Bridge Worldwide, an interactive and relationship marketing agency based in Cincinnati, Ohio. Advertising Age ranks Bridge Worldwide among the Top 50 Digital Agencies in the country. The company's client list includes several FORTUNE 500 companies such as Proctor & Gamble, ConAgra Foods, and Kroger.
Jonathan provides strategic direction and leadership for the company's clients with a concentration in healthcare. He is also responsible for developing new client relationships, with a goal of providing the best partnerships possible between clients and the agency. A big part of Jonathan's role is helping to solve clients' business challenges by finding the right solutions among all of the many choices available to today's brand managers. From social networking to relationship marketing to channels such as mobile and complex back end technology platforms, Jonathan helps clients sift through the clutter and hype to find the best options for their brands.
Prior to joining Bridge Worldwide, Jonathan worked at AstraZeneca Pharmaceuticals for more than 11 years, holding positions in sales, training, sales leadership, and marketing in diverse disease areas including cardiovascular, oncology, asthma, and neuroscience . In his most recent position at AstraZeneca, Jonathan served as Brand Leader for healthcare professional marketing in the U.S. for breast cancer agents Arimidex and Faslodex
Jonathan has written extensively on the impact of digital technologies on healthcare marketing including white papers on "Emerging Media in Healthcare," "The Future of Healthcare Relationship Marketing," and "The Ten Digital Rules to Keep Your Brand Healthy." Pharmaceutical Executive magazine recently featured his paper on "Digital Rules" in its "E-Marketing" section. He also manages to write two different blogs, Dose of Digital (doseofdigital.com), which focuses on finding "a healthy approach to e-marketing" and Everyone But You (everyonebutyou.com), a humorous look at search trends on Google. Jonathan also has served as a judge for several e-marketing awards shows including the WebAwards.
Jonathan earned his Bachelor of Science degree in Molecular Biology from Tulane University. He earned a Master of Business Administration degree with a marketing concentration from the University of Phoenix.
Philip Smolin
Vice President, Product and Marketing
TurnPhilip has 13 years experience in leading hosted software development, and has specialized in online advertising systems since 1997. With product director positions at MatchLogic, Excite@Home and PayChoice, Philip has developed industry-leading 3rd party ad serving platforms, rich media tools and CPM yield management systems for Internet portals. Philip holds a bachelor's degree in social sciences from the University at Buffalo, and an MBA from Columbia University and the Haas School of Business, UC Berkeley.
Anna Talerico
Executive Vice President
Ion InteractiveAs ion interactive’s executive vice president, Anna Talerico leads the company’s business & client development, and has over 12 years of experience delivering results-driven online marketing programs for clients such as Citrix Systems, American Greetings, HSBC, Howard Johnson and many others. Anna has played many leadership roles within ion during her tenure including management of the marketing, business development, sales and client services teams.
ion interactive is the leading post-click marketing firm, focused entirely on improving the efficacy of online marketing programs through strategic landing experiences. A passionate advocate of post-click marketing, Anna blogs regularly at PostClickMarketing.com
Miranda Tan
CEO
MyPRGenieMiranda Tan is the CEO and co-founder of MyPRGenie. Tan has over 10 years experience in PR and marketing. Prior to MyPRGenie, Tan was the president of Excite Media Group, where she specialized in PR and marketing for start-ups and fast growth companies. Prior to Excite Media Group, Tan founded ExcitePR, a $ 2 MM hi-tech PR agency. Tan merged ExcitePR with a $15M PR and marketing firm in Silicon Valley. Tan has a BS from Cornell University and a JD from St. John’s University School of Law. She is admitted under the New York Bar.
