eMarketing
is the segment of marketing practice focused on the Internet and other
technologies. The primary channel is the Internet, but other electronic
channels such as private wide area networks, wireless cellular communications,
gps enabled local electronic marketing, Bluetooth, offline support of
websites, ecommerce, smart chip marketing and others are included in
the eMarketing arena. The eMA is the leader in providing outstanding
resources, events and certifications in this arena.
The
eMarketing Association (eMA) is the world's largest international
association of emarketing professionals. Members include governments,
companies, professionals, and students involved with the emarketing
arena. The eMA provides marketing resources, services, research, certifications,
educational programs and events to its members and the marketing community.
The eMA works with a number of organizations, companies and governments
on issues related to eCommerce, multi-channel marketing and legislative
issues. The eMA has members in over 40 countries around the world,
and sponsors or manages over 30 events a year. Over 5,000 marketers
have enrolled in eMA online courses and thousands of eMarketing professionals
and students have achieved certification status.
Membership
in the eMarketing Association, recognized worldwide, indicates a commitment
to our profession as well as to professional development and achievement.
eMA certifications are endorsed by governments, educational boards,
colleges and universities, and provide eMarketers with a tangible credential
for advancement in our field.
The eMA
advocates ethical practices in Search Engine Optimization (SEO), eMail
marketing, and web site promotion. Members subscribe to a strict code
of ethics prohibiting spam, unethical SEO techniques and other practices
that are not in compliance with honest and ethical business practices.
The eMarketing
Association holds two conferences a year on the east and west coasts
of the United States. Additionally, the association supports, sponsors
and advises over 30 other industry events. eMA Conferences are designed
for professional experienced marketers. For those that are just getting
started in emarketing or professionals that would like to enhance there
resume and further their careers we provide a number of online educational
opportunities and professional certifications for people at all levels
in this arena. Membership is not a requirement to attend conferences
or participate in online educational programs.
The eMA
has offices in Rhode Island and California. For more information email
service@emarketingassociation.com
The
eMA is committed to enriching the marketing community and its members
through recognition, research, advocacy, education, and service.