Anita Absey
SVP of Sales and Marketing
Return PathAnita is a 20-year-veteran of the direct marketing industry having spent that time leading teams of people to help clients create revenue-generating target marketing programs. A self-proclaimed "data junkie," she has helped literally hundreds of the world's smartest marketers successfully integrate data and technology for their customer acquisition and customer relationship management programs.
After nearly 5 years at Return Path running the sales and client service groups Anita now finds herself in the marketing driver's seat as the SVP of sales and marketing. By integrating these groups she anticipates finding new synergies that will accelerate Return Path's growth rate in the years to come.
Considered an email industry expert, Anita currently serves as Vice Chairman of the Direct Marketing Association's Email Ethics Committee, is on the Internet Advertising Board's Email Committee and it a member of the Email Experience Council. And because she knows that email is just a "new" form of direct marketing she remains a participant in the Direct Marketing Club of New York.
Before Return Path Anita spent much of her career at Acxiom, and Abacus Direct (later DoubleClick). She holds a BA in Economics from Fordham University.
Chris Baggott
Co-Founder/CEO
Compendium Blogware
Author: Email Marketing By The NumbersChris Baggott has been a leader in database marketing for more than 20 years, Chris was recognized by BtoB Magazine as a "Who's Who in B-To-B" and his blog was voted "Best Online Marketing Blog" by MarketingSherpa readers and "Best of the Web" by Forbes.
A marketing futurist and voice for blogging, search engine optimization and email best practices, Chris has been quoted in such publications as Forbes, Inc., AdWeek, 1to1, CRM, Direct, DM News, Dow Jones Online Retail Report and MarketingSherpa. Chris makes more than 50 appearances a year, speaking on best practices in database and email marketing at such venues as the Harvard Business School Entrepreneurship Conference, Ad:Tech, American Advertising Federation, American Marketing Association, Business Marketing Association, Dreamforce, eMarketing Association and the National Center for Database Marketing.
Chris was the co-founder of ExactTarget and has just launched his latest venture Compendium Blogware that focuses on Organizational Blogging and Search Engine Optimization.
Finally, Chris is author of the new book from Wiley: Email Marketing By The Numbers.
A native of Pittsburgh, Chris now resides near Indianapolis with his wife and 4 children.
Bert DuMars is Vice President E-Business for Newell Rubbermaid (NYSE: NWL) a global marketer of consumer and commercial products that touch the lives of people where they work, live and play.
Mr. DuMars joined Newell Rubbermaid in 2007 and is responsible for directing and coordinating eMarketing and eCommerce initiatives for Newell Rubbermaid’s externally-facing web sites. Overseeing a new eBusiness shared services model with standard processes, technologies, and metrics across the company’s brand sites. Coordinating and integrating eBusiness efforts between business units, Corporate IT and strategic outsource partners.
Prior to joining Newell Rubbermaid, Mr. DuMars was the Director, Electronic Tax Administration (ETA), for the Internal Revenue Service (2004 to 2007) where he grew the eFile program by 30% from 61.5 to 80 million returns; led the redesign of www.irs.gov that increased the American Customer Satisfaction Index score from 68 in 2005 to 75 in 2007, and expanded visits by 28% to 197 million and page views by 68% to 1.3 billion between 2004 and 2006. Prior to the IRS, he led a full redesign and content management system implementation of www.trendmicro.com at Trend Micro, Inc. a content security and anti-virus company. The redesign led to 42% year-over-year growth in eCommerce sales.
Mr. DuMars also has experience in Services and Product Marketing at Intel Corporation, Strategic Marketing at Dell Corporation, network technologies Instructor for Learning Tree International, startup experience as founder and CEO of an ecommerce business, and Network Engineering and Data Center Management at Southern California Edison.
Mr. DuMars earned a Bachelor of Arts in History from Pomona College in 1984 where he played 4 years of NCAA Division III varsity basketball, and a Masters in Business Administration from the University of Michigan Ross School of Business in 1996.
Kristine Elliot
Client Partner, Consumer Branded Goods
Fair Isaac Corporation
Kristine Elliot leads the relationships with CBG clients leveraging Fair Isaac's Precision Marketing capabilities. Mrs. Elliot is responsible for the overall client engagement including solution development, deployment and ongoing delivery of Precision Marketing technology and consulting services. Prior to her client partner role, Mrs. Elliot lead the Precision Marketing Strategy practice for large CBG clients, including development of the Precision Marketing strategy practice for The Coca-Cola Company as they launched the largest marketing program in Coca-Cola history. Before joining Fair Isaac, Mrs. Elliot served as the Director of Client Services at Matchlogic, which was acquired by The Seurat Company and then by Fair Isaac in 2003. Her clients focused on global online consumer data collection and warehousing as well as targeted online ad serving. Prior to Matchlogic, Mrs. Elliot was a Senior Brand Manager at Mattel, Inc., responsible for the ShopMattel website and all online and offline direct to consumer marketing for Mattel's Interactive Division. This included responsibility for email, catalog and solo direct mail initiatives. Mrs. Elliot received a Liberal Art education at Florida International University in Miami, FL.
Robert Fleming
President and CEO
eMarketing AssociationAs president and chief executive officer of the e-Marketing Association (eMA), Mr. Fleming guides the association's efforts in education, professional development, certification and legislation for individuals and companies engaged in e-marketing.
Mr. Fleming helped co-found the eMarketing Association in 1999 , with a vision of bringing Internet marketers together to share ideas and processes. Today, the eMA enjoys the status of being the world's largest international association of emarketing professionals with members in over 40 countries around the globe. Before co-founding the eMA, Mr. Fleming was Vice President of Business Development for the California Manufacturing Technology Center (CMTC). CMTC is a program of the United States Department of Commerce, National Institute of Standards and Technology (NIST), designed to help U.S manufacturers become more productive and efficient. With 80 centers throughout the United States, Robert was instrumental in the development of marketing programs at the national, regional and state level. Based on the Malcolm Baldrige National Quality Program, Mr. Fleming developed the first center performance review which subsequently was implemented throughout the country. Mr. Fleming’s tenure at CMTC was from 1996 to 1999.
From 1992 to 1996 Mr. Fleming was president of Stock Editions, Inc., the worlds largest subscription stock graphics firm. He was responsible for developing the first royalty free photography service and the first stock photography to be offered on CD-ROM. Mr. Fleming Worked at Optical Radiation Corporation from 1983 to 1992. He designed, developed, and implemented the successful introduction of LiteStyle ophthalmic lenses, Flexeon intraocular lenses, RxPediter computer for medical use as well as many other industrial medical and scientific products. In 1990 he directed the successful launch of Cinema Digital Sound. This was the first digital sound system for motion pictures that debuted in the movie Dick Tracy. Technology from this system is used today within the motion picture industry.
Mr. Fleming has held senior management positions with the American Cancer Society, Adtech, Inc. and The Standard Oil Company. He has received over 45 awards for marketing and communications including 3 American Advertising Federation ADDY awards. His work is on permanent exhibit at the United States Library of Congress Collection of excellent Corporate Communications. He attended Northeastern University in Boston. Mr. Fleming has held numerous seminars on marketing and has been published in a variety of national and regional publications. In addition to leading the eMarketing Association, Mr. Fleming provides marketing consultation services to senior management and corporate directors of several Fortune 500 companies.
Robert lives in Rhode Island with his wife Cheryl and their 3 children, Brian, Rhana, and Jack.
Darryl Gehly
EVP
MolecularDarryl T. Gehly is passionate about understanding how to connect with consumers online. In his role as Executive Vice President, Gehly partners with clients to drive the vision and execution of integrated digital marketing solutions that balance the needs of clients with the needs of their customers. He brings a range of insights and experiences and a zeal for implementing digital strategies that engage consumers and drive business results. Gehly is equally adept at developing innovative go-to-market strategies that accelerate company growth and profitability. He joined Molecular’s executive team in 1995 and now manages a team of professionals chartered with driving the company’s growth.
Prior to Molecular, Gehly held management positions for a publishing firm focused on military electronics. While at the Journal of Electronic Defense, Gehly was responsible for online initiatives spearheading and implementing JED On-line in 1994. Gehly also produced and directed two films focusing on the manipulation of the electromagnetic spectrum and its effect on the battlefield.
Gehly received both Journalist and News Writer of the Year awards as a US Air Force journalist. He studied computer science at the Florida Institute of Technology and Keene State College. Gehly graduated with honors from the Defense Information School of Journalism.
Jeff Hilimire
President
SpunlogicAs President, Jeff Hilimire leads the Spunlogic team with his passion for interactive marketing and experience built on a long track record of client successes. Since co-founding Spunlogic in 1998, he has seen it mature from a small agency to one that many Fortune 500 and 1000 companies seek for its marketing expertise and fresh approach. Under his direction, Spunlogic has been recognized for a number of awards including national awards from the Web Marketing Association, Horizon Interactive, MarketingSherpa and AMYs from the Atlanta Chapter of the American Marketing Association.
Hilimire's background includes spearheading and developing interactive marketing campaigns for companies including InterContinental Hotels Group, Cox Enterprises, Anheuser Busch, AutoTrader, EarthLink, Honey Baked Ham and Georgia Pacific. His expertise in strategy and business processes has also landed him on the Boards of the Atlanta Interactive Marketing Association, the American Marketing Association's New Media Special Interest Group and Brand Atlanta, a marketing campaign created to distinguish what makes the city unique.
Seen as a forward thinker in the industry, Hilimire has been featured on CNN and in Fortune Small Business. He was also recognized by 1to1 Magazine as a 2005 Customer Champion and an innovative, tenacious, creative leader with an unrelenting focus on aligning Spunlogic's efforts with the needs of its clients.
Simms Jenkins
Founder and Principal
BrightWave MarketingSimms Jenkins – Founder and Principal, BrightWave Marketing
G. Simms Jenkins is Founder and Principal of BrightWave Marketing, an Atlanta based Email Marketing and Customer Relationship Services firm. He has extensive relationship and interactive marketing experience on both the client and agency side. Jenkins has led BrightWave Marketing in establishing a large and diverse client list, including top tier brands like ACS, BellSouth, CoreNet Global, Floor & Décor, GMAC Insurance, Lowe's and Whole Foods as well as leading advertising and marketing firms.
Recognized as one of the top email marketing experts in the industry, Jenkins has directed BrightWave Marketing to the forefront of the Email Marketing outsourcing space by creating a boutique firm with expertise in email strategy, design, campaign management and CAN-SPAM compliance. Jenkins and BrightWave clients have been featured and interviewed by many media outlets including Bloomberg TV, Email Marketing Reports, MarketingSherpa, DMNews and Clickz. Jenkins is a regular speaker at industry and client events, conferences and webcasts.
In 2007, BrightWave Marketing and The Email Experience Council partnered to launch EmailStatCenter.com, the first centralized online repository of statistics and research specific to the email marketing industry.
Prior to BrightWave Marketing, Jenkins headed the Customer Relationship Management (CRM) group at Cox Interactive Media, a unit of media giant Cox Enterprises. Additionally, he has served as Director of Business Development at two high-tech start-ups, consulted for Kozmo.com and worked in sports marketing where he managed programs for clients such as Coca-Cola, Citgo and Atlanta Gas Light.
Jenkins is a regular contributor to iMedia Connection, a leading interactive Marketing and Media publication, where he writes about email marketing best practices and trends. His column has been called one of the top 21 information sources for email marketers. Jenkins represents BrightWave Marketing on the Email Experience Council, where the company is a Platinum Member. He is a Board Member of Atlanta Interactive Marketing Association (AiMA) and serves on the Big Kids Board at Imagine It! The Children's Museum of Atlanta. Jenkins is a graduate of Denison University in Granville, Ohio.
Kathy Daly Jennings
Regional Retail Manager
Google Inc.Kathy Daly-Jennings is the Team Manager for the Southeastern Retail Vertical. As such, her team works with Fortune 100 Retailers headquartered in the Southeast.
She has more than eleven years experience in the Internet industry and an additional nine years in marketing and advertising roles. Prior to Google, Kathy was Director, Multi-Channel Marketing for The Home Depot, where she launched the first DTC brand for that company, 10 Crescent Lane. She has also been responsible for developing interactive marketing opportunities for brands such as The Weather Channel (where she created the original weather.com site), The Coca- Company, IBM, BellSouth, First Union, Interland, MCI, and NIKE.
Kathy earned her undergraduate degree in psychology from the University of Georgia and her master's of business administration from Emory University in Atlanta.
Danny Kastner
CEO
FanRocketDanny Kastner has built his career by combining extensive experience in music and media with creative invention. He founded three successful startups in the realm of media: Music Interactive, Scores International, POPstick and now FanRocket™. His creative achievements as a musician have been featured in numerous television programs and have earned him multiple awards from ASCAP and BMI as well as the John Lennon, Mid-Atlantic, and WRA Song Competitions. Danny gained instant notoriety as the shaggy-haired, leisure-suit-wearing, guitar-strumming, "representing-the-creatives-of-the-world" contestant on NBC's "The Apprentice" with Donald Trump.
A constant innovator in the Internet space, he founded the first music industry portal in 1994 with Music Interactive. At POPstick, Kastner pioneered the first large-scale social marketing initiatives for Microsoft and others across the US. With FanRocket™ Danny continues on his quest for creative innovation that solves a real challenge: Build the hottest online TV and Content user portals that integrate FanRocket's user generated content and social networking technologies in partnership with global brands, portals and television networks.
Daniel Khabie
CEO
DigitariaDaniel Khabie is the co-founder and CEO of Digitaria, one of the largest independent interactive agencies in the industry. Khabie has leveraged more than 11 years of experience in digital marketing and technology services to develop partnerships with many of today's biggest brands in media entertainment, consumer goods and retail, professional sports, technology and communication and non-profit and education. Active Digitaria clients include ASICS Shoes, Atlanta Falcons, Best Western International, CBS Corporation, Comcast Corporation, FOX Corporation, Gateway Corporation, Hasbro Corporation, KCET Hollywood, NBC Universal, QUALCOMM Corporation, TaylorMade-adidas Golf, The WB, Vizio Corporation and many others.
Since Digitaria was founded in 1997, Khabie has worked to recruit and retain the most talented and creative marketing and technology teams in the interactive marketplace. In 2006, Khabie led Digitaria through two strategic acquisitions, allowing Digitaria to expand nationally and experience triple digit growth.
Khabie currently serves on the board of directors for the San Diego Ad Club. An active contributor in the marketplace, Khabie has been featured in DM News, Advertising Age and ADWEEK, and has presented at numerous industry events.Khabie holds a bachelor's degree in marketing communications from the University of Maryland. Khabie resides in San Diego with his wife and three adorable children.
Chris Kneeland
Vice President Account Director
Rapp Collins WorldwideChris Kneeland is a seasoned marketer of blue-chip brands with experience across the full range of multi-channel communications, including direct mail, e-mail, DRTV, catalogs, events, website development, and online advertising. He brings more than 10 years of experience to his current position at Rapp Collins as VP Account Director.
Chris is currently responsible for customer retention and loyalty programs within Rapp Collins’ Retail practice, including clients such as Best Buy, Select Comfort and HEB grocery stores. He’s a strong advocate of customer-centric marketing strategies aimed at building mutually beneficial relationships and sustainable differentiation. For example, Chris recently helped redefine Best Buy’s Reward Zone loyalty program and customer contact strategies, resulting in substantial increases in margin, basket size, and incremental traffic from a membership base that tripled in size over the past 12 months.
In the past decade, Chris has crafted direct, database and interactive marketing solutions for John Deere and The Home Depot. He has also worked with several non profits and small manufacturers.
Chris received a master’s degree in Integrated Marketing Communications from Northwestern University and a bachelor’s degree in Advertising from Brigham Young University.
Carol Kruse
Vice President of Interactive Marketing
The Coca Cola CompanyAs Vice President of Global Interactive Marketing for The Coca-Cola Company, Ms. Kruse is responsible for developing interactive marketing programs and experiences for key global brands around the world. Under her leadership, the Global Interactive Marketing team is responsible for driving the evolution and implementation of the Coca-Cola global digital marketing technology platform, driving innovation and consumer relationship marketing, building knowledge and capabilities, sharing best practices throughout the Company and creating the performance mindset and metrics to measure the impact of the Company's interactive marketing investments. Ms. Kruse is also responsible for driving the Company's strategies for emerging digital communications such as mobile and virtual environments.
Ms. Kruse has more than 17 years of consumer marketing and technology experience including jobs in brand management at The Clorox Company, Vice President of Marketing at Storm Technology, a digital imaging company, and Executive Vice President and co-founder of RocketCash LLC, an online payments and consumer promotions company that Coca-Cola acquired in 2001.
At that time, Ms. Kruse joined Coca-Cola North America responsible for online advertising, brand websites, consumer relationship marketing, mobile and gaming strategy and implementation and innovation. As VP Interactive Marketing, Kruse recently has led the team responsible for developing the "My Coke Rewards" program which debuted in 2006. My Coke Rewards, the largest program ever launched for the Coca-Cola Trademark, is a multiyear, online driven, mega-rewards program that allows consumers to choose from a pool of experiences and rewards.
Ms Kruse holds a BS from Pomona College and an MBA from the University of Southern California. Ms. Kruse, her husband, son and daughter live in Atlanta.
Kevin Lee
Executive Chairman and Co-Founder
Did-it.comKevin Lee is co-founder and chief executive officer of Did-it.com. Did-it.com's proprietary Maestro system and advanced customized strategies allow clients to optimize the performance of their paid placement and paid inclusion search marketing campaigns. Kevin and the Did-it.com team have been dedicated to helping search marketers succeed since 1996. Kevin is a founding board member of SEMPO, serves on the SEM Council for the Association for Interactive Marketing, the IAB Search Committee, and writes a weekly column for ClickZ on "Paid Search Strategies". An acknowledged expert on SEO and SEM, Kevin is regularly quoted by the major news media including the Wall St. Journal, Business Week, CNET, San Jose Mercury News, DMNEWS and Catalog Age. He is also a frequent and well-respected speaker invited to top industry conferences. Kevin enjoys sharing search marketing tips, tricks and strategies in print and in person. He earned an MBA from Yale School of Management in 1992.
Dan Levak
Director of New Media
Atlanta FalconsDan Levak commences his eighth season with the Falcons in 2007. In his current role, Levak directs the Falcons' interactive marketing efforts, including the evaluation of emerging technology, managing the digital media staff, negotiating partnerships with third-party technology firms and helping set the course for numerous Web 2.0 initiatives.
Levak was instrumental in the conception and development of FalconsLIFE, the new social networking community catering to Falcons fans and corporate stakeholders.
Under Levak's guidance, atlantafalcons.com was named "best overall NFL website" by the NFL Internet Network in 2005. The Cleveland, Ohio native holds a bachelor's degree in business psychology and minor in journalism from Miami University. He also completed his post-graduate work in public relations at The Ohio State University.
Levak spent two years covering professional sports in Cleveland for two magazines, enjoyed a seven year career in the computer industry working for two Fortune 500 corporations and co-founded and launched three Internet startups. Following a year covering the Browns, Indians and Cavaliers for The Cleveland Plain Dealer's online property, www.cleveland.com, Levak joined the Falcons as an interactive producer in September of 2000.
Levak and his wife, Christine, reside in Flowery Branch, Georgia.
Patrick McHugh
EVP of North American Operations
NeolanePatrick McHugh, EVP of North American Operations, Neolane
With more than 20 years of experience in sales, marketing and business development for technology solution companies, Patrick McHugh is a proven thought leader in the software solutions market.
In his role as Executive Vice President of North American Operations, Patrick is responsible for driving Neolane's overall business strategy, as well as sales and marketing in the geography.
Most recently, Patrick was responsible for domestic and international IRM (content security solutions) sales and services at Authentica Inc. While there, he overhauled Authentica's global sales, channel and support programs leading to its successful acquisition by EMC in 2006.
Patrick was formerly vice president of global sales at OutStart Inc., a specialized learning content management solutions provider, where he built the worldwide sales and channels organization. Prior to that, Patrick was a founder at Exchange Applications, a CRM application software company, where he held positions as vice president of sales and marketing and then vice president of business development.
Patrick also has held sales management positions at Stanford Technology Group (through acquisition by Informix Software) and Kendall Square Research, as well as Metier Management Systems (Lockheed/CSC) and Multitrack Software (acquired by Lawson Software).
A talented speaker, Pat has spoke at numerous industry events including NCDM and DMA. Patrick holds dual Bachelor of Science degrees in Finance and Marketing from Northeastern University.
Bill Nussey
President and Chief Executive Officer
Silverpop
Previously, Nussey was President and CEO of iXL, Inc., a publicly traded e-business consulting firm. During his three-year tenure, iXL executed its initial public offering, turned profitable, grew revenues from $10 million to $120 million per quarter, and grew its headcount from 400 to over 2,000 employees. iXL had the privilege of working with many global companies, including JP Morgan/Chase, Delta Airlines, FedEx, General Electric, and Virgin.Bill Nussey is the President and CEO of Silverpop, a premier email service provider that supports the online relationship marketing needs of enterprise organizations with its comprehensive array of on-demand Web-based software solutions. Offering highly scalable tools supporting both high-volume BtoC marketing initiatives as well as high-involvement BtoB sales processes, Silverpop delivers a robust solution not available elsewhere in the marketplace.
Recognized by Deloitte as the second-fastest growing technology company in Georgia in 2007, Atlanta-based Silverpop has offices throughout the United States and in the United Kingdom. It is the only company that has appeared as one of the top two enterprise-oriented email service providers each of the last three years in JupiterReseach's annual evaluation.
Prior to iXL, Nussey was an investment professional with the venture capital firm, Greylock Management Corporation. While at Greylock, he worked on several investments, including DoubleClick, Mainspring, iXL and Media Metrix. Prior to Greylock, Nussey co-founded and was CEO of DaVinci Systems, an award-winning email software company. Da Vinci’s desktop email program, Da Vinci eMAIL, was used in over 45 countries by nearly 3 million users.
Nussey has received numerous recognitions including the Direct Marketing Association’s Marketing Technology Council’s Award of Excellence and The Most Influential Consultant in the World by Consulting Magazine.
He is the author of "The Quiet Revolution In Email Marketing." The book was written to help interactive marketers navigate the major shifts taking place as email evolves from an overly used advertising tool to a uniquely effective channel for developing customer relationships. The book is currently available through Amazon.com and Barnes & Noble.Nussey holds an M.B.A. from Harvard Business School and a B.S. in Electrical Engineering from North Carolina State University. He serves on the Board of Directors of several early stage technology companies, nuBridges, and Air2Web, and is a member of the advisory board of the eMarketing Association. He lives with his wife and two sons just outside of Atlanta..
Melissa Read, Ph.D.,
Vice President of Behavioral Research
SpunlogicAs Spunlogic's Vice President of Behavioral Research, Dr. Melissa Read helps clients leverage human Psychology to explain, predict and influence online behavior. Dr. Read combines sound science with knowledge in human behavior to design research programs, analyze data and turn findings into interactive marketing strategy. Her unique methodology helps clients create more seamless interactions between users and the products and services they interact -- dramatically enhancing their sales and marketing efforts.
Dr. Read earned her doctorate in Psychology and is a former Assistant Professor of Human Factors Psychology. Her work has been published in the Journal of Psychological Science and she has presented her research at Harvard and the Beckman Institute for Advanced Science & Technology. After spending several years in the academic world, she transitioned into industry to bring her expertise into applied environments.
Joe Schab
CEO
Creative Digital GroupJoe Schab is CEO of LBi Atlanta (formerly Creative Digital Group), a leading international digital agency to Global 1000 companies. Since joining the company in 2005, Joe has overseen explosive growth at the agency, providing interactive campaigns and rich media initiatives for The Home Depot, UPS, Coca-Cola, Simmons Bedding, Pebble Beach Resorts, and Blockbuster Video, to name just a few. Under his direction, LBi has been recognized with a number of national industry awards from the Addy's, Webby's, WebAwards, Telly's and Horizon Interactive awards.
An evangelist of cross-media convergence, Schab's background spans the Internet and television worlds. He has a rich and varied experience in the media field having been an award winning television producer for NBC, and was part of the launch team for MSNBC and MSNBC.com. Schab was also a Senior Vice President of e-Business for FleetBoston Financial, at the time the fifth largest financial services firm in the nation.
Joe also founded and grew a Boston-based media consulting firm that was integral in creating and launching the U.S. State Department's Office of Broadcast Services - the video and web distribution arm of the federal government.
Recognized as a leader in the industry, Schab is a sought after speaker and has been featured and quoted in several industry publications. Joe has an MBA from Emory University's Goizueta Business School and a Bachelor's from Northeastern University.
Maureen Schumacher
Regional Manager
Google Inc.Maureen Schumacher is the Director at Google responsible for a team that delivers best in class advertising sales and support to the largest agencies and advertisers in the Southeast. Formerly a GE marketing veteran, Maureen brings 20-years of experience including strategy, planning, and innovation. Maureen has worked in the US and abroad to expand GE's financial products to 14 countries in Europe and Asia. Prior to her career with GE, Maureen worked for Shell Oil Company and SunTrust.
Maureen is a Pennsylvania State University graduate; she holds a BA and MBA and studied management and economics in Lima, Peru. Notably, Maureen is black belt certified in the six sigma methodology.
Anna Talerico
Executive Vice President
Ion interactiveAs ion’s executive vice president, Anna leads the company’s client development & business operations from the firm’s Florida office. She has over 11 years of experience in online marketing consulting for clients such as Office Depot, HSBC, Howard Johnson and others.
Before co-founding ion interactive, Anna led the business development effort at ion, an all-digital marketing communications firm with clients such as Samsung, Siemens, and Bliss Spa.
A passionate advocate of post-click marketing, Anna has written articles for the MarketingProfs, DM News and the Internet Law Business Handbook, and has recently spoken at eM7 San Francisco from the eMarketing Association. She blogs regularly at NoMoreLandingPages.com and produces two podcast channels — Post-Click Marketing and No More Landing Pages.
Anna has a BA in social psychology from Florida Atlantic University.
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