Time	Topic	Speaker
8:00	Registration/ Networking Breakfast - Sponsored by: Did-it
9:00	Keynote - Trends and best practices	Bert DuMars Vice President E-Business Newell Rubbermaid
9:45	Rooms To Go: case study regarding online to off line activity Marketing strategies transformed	Maureen Schumacher Regional Manager Google Inc. Kathy Daly Jennings Regional Retail Manager Google Inc.
10:30	Networking Break - Sponsored by: IAB
11:00	Using psychology to influence online behavior	Melissa Read Melissa Read, Ph.D. Vice President of Behavioral Research Spunlogic
11:45	Networking Lunch -Sponsored by: Definition 6
1:00	User generated media, social networks, buzz marketing pitfalls and opportunity	Danny Kastner CEO FanRocket
1:45	Tapping the Power of Online Customer Relationships	Bill Nussey President and CEO Silverpop
2:30	Networking Break - Sponsor this spot
3:00	Using Interactive Tools to Enable Customer Centric Retailing	Chris Kneeland Vice President Account Director Rapp Collins Worldwide
3:45	Harnessing New Digital Marketing Technologies: How to Build Creative and Engaging Online Customer Experiences	Darryl Gehly EVP Molecular
4:30	Panel Discussion
	Darryl Gehly EVP Molecular Jeff Hilimire President Spunlogic Simms Jenkins Founder and Principal BrightWave Marketing	Daniel Khabie CEO Digitaria Bill Nussey President and CEO Silverpop Patrick McHugh EVP of North American Operations Neolane Joe Schab CEO Creative Digital Group
6:00	Welcoming Reception
	Sponsored By: Join your fellow delegates for a feast of great food and drinks at the conference welcoming reception. Bring your appetite and plenty of business cards. Cocktails - fresh roasted turkey carved on the spot - cheeses, hors d'oeuvres, and more. Wonderful networking opportunity! See Agenda Day 2

 

 

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