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Day1 - April 24th
Day2 - April 25th


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Day 2 - April 25th, 2007

Time Topic Speaker
8:00 Registration/ Networking Breakfast - Sponsor this spot
9:00

KEYNOTE DAY 2 -
TAPPING YOUR COMMUNITY TO DELIVER MEANINGFUL ORIGINAL CONTENT

John Broady
Vice President of Operations and Business Intelligence CNET Networks
9:45

SOCIAL MEDIA FOR B-B MARKETERS: IT ISN'T JUST FOR KIDS ANYMORE

Alistair Goodman
Vice President of Strategic Marketing
Exponential, Inc.
10:30 Networking Break - Sponsor this spot
11:00 SUCCESSFULLY MANAGING A GLOBAL INTEGRATED SEARCH CAMPAIGN. Ian Leuchars
Senior Vice President of Search Marketing Services
247 Real Media
11:45 Networking Lunch - Sponsor this spot
1:00

FINDING AND LEVERAGING THE 7 SECRETS OF EMAIL MARKETING

Simms Jenkins
Founder and Principal
BrightWave Marketing
1:45 ALTERNATIVE SEARCH MARKETING EFFORTS-HOW TO DIVERSIFY YOUR SEARCH STRATEGIES TO ENSURE THE BEST REACH T.J. Kelly
Vice President, Marketing
LookSmart
2:30 Networking Break - Sponsored by: ion interactive inc.
3:00 OPTIMIZING CONVERSIONS FROM CLICK THROUGH USING PAID SEARCH Justin Talerico
CEO and Creative Director
ion interactive, inc.
3:45 DEVELOPING RELEVANCY AND EVENT TRIGGERED MARKETING Michele Sweeney
Executive Vice President, Marketing
Nimblefish
4:30 CREATING EFFECTIVE ON AND OFFLINE INTEGRATED CAMPAIGNS Kevin Wilk
Director of Agency Development
Yahoo! Search Marketing
5:15
End of Conference

 

 

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