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Yahoo!

 
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Day1 - April 24th
Day2 - April 25th


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Day 1 - April 24th, 2007

Time Topic Speaker
8:00 Registration/ Networking Breakfast - Sponsor this spot
9:00

KEYNOTE DAY 1 -
TRENDS AND OUTLOOK 2007

S. Murray Gaylord
Vice President Marketing
NYTimes.com
9:45 ADDRESSING VIRTUAL WORLDS: MARKETING PLAN WORTHY OR AN ONLINE TIME WASTER? Jeff Hilimire
President
Spunlogic
10:30 Networking Break - Sponsored by: CM Recruiting
11:00 DIRECTING CONSUMER GENERATED CONTENT EFFECTIVELY Danny Kastner
CEO
FanRocket
11:45 Networking Lunch - Sponsor this spot
1:00 HARNESSING THE POWER OF RELEVANT DATA TO DRIVE BEST-NEXT-ACTION MARKETING DECISIONS Jeff Zabin
Chief Evangelist
Fair Isaac Corporation
1:45 MANAGING SEARCH IN CROWDED MARKET Kevin Lee
Executive Chairman and Co-Founder
Did-it.com
2:30 Networking Break - Sponsor this spot
3:00 ADDRESSING THE MARKETING IMPLICATIONS OF CONSUMER CONTROL Barry Stamos
Senior Director of Strategy
Responsys
3:45 PRODUCING EMAIL MARKETING PROGRAMS USING SEGMENTATION Bill Nussey
President and CEO
Silverpop
4:30 Panel Discussion

Robert Fleming
President and CEO
eMarketingAssociation

S. Murray Gaylord
Vice President Marketing
NYTimes.com
Martin Green
Senior Vice President of Community
CNET Networks Inc.
Kevin Lee
Executive Chairman and Co-Founder
Did-it.com
  Jeff Zabin
Chief Evangelist
Fair Isaac Corporation
6:00
Welcoming Reception sponsored by:

Yahoo!

Join your fellow delegates for a feast of great food and drinks at the conference welcoming reception. Bring your appetite and plenty of business cards. Cocktails - fresh roasted turkey carved on the spot - cheeses, hors d'oeuvres, and more. Wonderful networking opportunity!

 

 


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