eMarketing Association 2006 Marketing Conference

Platinum Sponsor:

All attendees will receive a free signed copy of Bill Nussey's book "The Quiet Revolution in eMail Marketing"

Meet Bill
at the conference on Day 1.

Agenda Day 2 - April 26th, 2006
Time	Topic	Speaker
8:00	Networking Breakfast
9:00	Conference Keynote Address: Day 2 Changing consumer appetite for online advertising	Charlie Tillinghast President MSNBC.com
9:45	Mobile eMarketing: Wireless Email, Lead Generation and Branding in the Wireless World	Rip Gerber CMO Intellisync
10:30	Networking Break - Sponsored By: Tribal Fusion
11:00	Optimal Reach and Frequency to Conversion: How important is it for you? When is enough enough? When do your prospects pass the “point of no conversion”?	Alistair Goodman Vice President Strategic Marketing Tribal Fusion
11:45	Networking Lunch - Sponsored By: MSNBC.com
1:00	Creating Success using Diverse Marketing Channels	John Squire General Manager of Marketing Services and Vice President of Product Strategy Coremetrics
1:45	Your House File is Your Most Valuable Marketing Tool: Here’s How to Build It Using Online Customer Acquisition	Jere Doyle President/CEO Prospectiv
2:30	Networking Break
3:00	Beyond email marketing: Using Podcasts, RSS, and other technologies to build customer relationships.	David A. Fish Chief Executive Officer IMN (iMakeNews, Inc.)
3:45	Television vs. Online Advertising: Finding the best of both worlds in online video content	John Ferber Chief Product Officer Advertising.com
4:30	Search - Paid and Organic, best practices and strategies for enhanced ROI, traffic and conversions	Kevin Lee Co-Founder/ CEO Did-it.com
5:15	End of Conference

See Agenda Day 1...

The eMarketing Association (eMA) reserves the right to make changes to the events agenda. Unforeseen circumstances may result in the substitution of a presentation, topic or speaker. The eMA reserves the right to reject or rescind any registration and return registration fees accordingly. Registrant assumes all risks incidental to participation in all event activities, including loss or damage to property. eMA's total liability shall be limited to the amount of fees received, if any, from a particular registrant. The eMA takes photos and videotapes of this event, by attending you give permission to use images taken at the conference in advertising and promotion for the eMA.

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